Business Management Seminar

A Special Invitation from Jon Gonzales Monday - Tuesday August 24-25 I will be presenting my 2 day tough love presentation on How to Build and Grow a Successful Business, in Las Vegas, Nevada. As salon owners I know you want information, resources, and solutions to the many challenges of owning a successful and profitable business. I also think that you will agree that our profession has not adapted to the many challenges and obstacles of salon ownership. The following are just some of the [Click here to read full article...]

2020-02-09T08:50:50-08:00February 9th, 2020|

Happy New Year, A New Beginning

"I believe the best way to start a new year is to say I can, instead of I can't." - Jon Gonzales A New Beginning Now is the time to start planning and setting goals for a prosperous new year in business. By setting new goals and planning for the future, you will be able to avoid the many challenges of growing a profitable business for both hairdressers and salon owners. Rising business costs, new labor law mandates, a crack down on the misclassification of [Click here to read full article...]

2019-12-28T17:46:09-08:00December 29th, 2019|

Salon Owners Summit Conference Cruise Itinerary

Hosted by Jon Gonzales, President of Hairdresser Career Development Systems The purpose of this Salon Owner’s Summit Conference Cruise to the Eastern Caribbean is to open a forum and form a united front in addressing the many deep rooted challenges and obstacles that are affecting our salons, our profession, and our standard of living. You will have an opportunity to voice your concerns in round table discussions of topics with other salon owners that are affecting your businesses. Salon owners sharing their vast real world [Click here to read full article...]

2019-02-03T11:57:53-08:00February 3rd, 2019|

Staying Busy After the Holidays

" Finding ways to keep yourself and your team motivated will be your challenge."  Jon Gonzales During the Holiday Season, most salons will be busy,especially if they are well managed. Unfortunately, after the holidays, many salons will experience a slow down period after the holidays. Overcoming the potential slow months of January, February, March and April; this can be a challenging period, especially to our younger workers trying to build a clientele. A tough and competitive economy doesn’t help matters. For this reason I urge [Click here to read full article...]

2019-12-17T15:03:30-08:00January 27th, 2019|

Tips on Growing Your Salon in 2019

As many of you are aware, the costs of owning your own business will continue to escalate, especially after the new proposed tax increases, new labor laws, minimum wage and overtime mandates, and more. These and other new laws will make your challenges even greater in 2019. Two other factors causing more challenges facing salon owners and their workers will be rising business costs and the cost cost of living for both salon owners and their workers. Despite these challenges I feel well managed salons [Click here to read full article...]

2018-12-09T11:09:14-08:00December 9th, 2018|

Tough Love by Jon Gonzales

  As many of you are aware, the beauty profession has changed dramatically. Finding answers to the many challenges of salon ownership is getting tougher in a changing job market. Most owners are working long hours behind the chair leaving very little time to becoming astute business men and women and promote their business. Finding time to address your challenges is a challenge in itself. Beyond the Glitter and Hype of the Beauty Profession. We as professionals have no voice or time in combating  the [Click here to read full article...]

2019-12-17T15:22:26-08:00December 2nd, 2018|

Salon Owners’ Caribbean Summit

“Salon Owners Learning from Salon Owners”  - Hosted by Jon Gonzales, President of Hairdresser Career Development Systems   The purpose of our  Caribbean Salon Owners' Summit Conference is to address and create a united front in addressing the many deep rooted challenges and obstacles that are affecting our salons, our profession and our standard of living. You will have an opportunity to voice your concerns,offer your suggestions, and learn from fellow salon owners in round table discussions on topics  that are affecting your businesses. Salon owners [Click here to read full article...]

2018-11-18T09:52:46-08:00November 18th, 2018|

How to Raise Prices

"People do not mind paying a little more if you exceed their expectations."  Jon Gonzales Salon owners, like business owners across industries of every kind, are struggling in this changing economy to to stay ahead of rising business costs and make a good profit. As business costs continue to rise, as well as the cost of living, far too many salon owners are trying to find solutions to these challenges by trial and error. As your business costs keep rising we must create a demand [Click here to read full article...]

2018-11-05T11:46:30-08:00November 4th, 2018|

When a Good Worker Turns Bad

" When a good work refuses to be part of your team."  - Jon Gonzales When a good worker drifts away from your efforts in building and growing a successful business-- the question is --how do I turn this person into a team player? The key to owning a successful and profitable business is to make sure everyone on your team contributes and  shares your vision and goals of your salon. Business stability and growth will be your reward. Business will not continue to grow [Click here to read full article...]

2018-09-30T09:15:13-07:00September 30th, 2018|

Your Road To Financial Security

It is crucial for you to consider  planning  for your financial security and financial future. It's a well known fact that earnings for hairdressers are far below other industries and professions. Most people in our profession have no medical insurance, pensions, retirement, and benefit packages like other professions and industries. Far too many of our colleagues are working paycheck to paycheck just to pay their bills. Many of our salon owners are working 10-12 hours a day just trying to stay in business. Despite these [Click here to read full article...]

2018-09-20T14:33:43-07:00September 23rd, 2018|

Your Journey to Success (Part 3)

For the past few weeks, we've been discussing why some people make it big while others barely get by. Now for our final part of our series, we'll look at the last guidelines you need to complete your journey to success. Your first step towards making your dreams and expectations starts from within and your attitude towards a better life for yourself and your family.  Do you have what it takes? Do you know what it takes? Follow these guidelines with an open mind: Business [Click here to read full article...]

2018-08-05T08:42:53-07:00August 5th, 2018|

Keys to Staff Retention

Our business growth, stability  and profitability depends heavily on staff retention. The performance of our staff and the avoidance of staff turnover and staff instability are keys to your salon's success. No salon can continue to grow and be profitable with a constant merry-go-round of staff turnover. How can we grow our business with constant business interruption? How are we to raise prices in this scenario? Maintaining staff stability benefits our salon, our staff, and our profession. Building and maintaining a truly championship team should [Click here to read full article...]

2018-07-01T10:19:32-07:00July 1st, 2018|

Happy Mother’s Day!

"To the world you might be one person, but to one person you might be the world." -- Anonymous This message is dedicated to all the mothers who work in the beauty profession. As a hairdresser, educator, and salon owner, I certainly understand the sacrifices you make daily in trying to earn a better living for yourself and your families. Trying to be a wife, a mother, or a single mother working to help yourself and family to a better life is truly inspiring to [Click here to read full article...]

2018-05-12T11:07:28-07:00May 13th, 2018|

Raising Prices

Salon owners are struggling to make a profit and combat rising business costs in this tough and competitive economy. Unfortunately, far too many salon owners are trying to find solutions to these challenges by trial and error. Many salon owners have resorted to any number of the following: recruiting top stylists from their competitors; paying commissions that are too high; or renting stations just to survive. While the cost of  living and business will continue to rise, salon owners will have to find ways to [Click here to read full article...]

2018-04-19T16:23:38-07:00April 22nd, 2018|

Facing Business Challenges with Confidence

Confidence can be hard to find. The daily pressures of owning a growing business, balancing your personal life, and raising your standard of living can be daunting especially in today’s business environment. Do you sometimes feel overwhelmed? Does your business manage you, rather than you managing your business? Are your salon profits increasing? Are your staff out of control? These are just some of the questions many salon owners face daily in trying to grow their business. Owners must wear many hats in trying to [Click here to read full article...]

2018-04-01T09:53:12-07:00April 1st, 2018|

You’re Graduating from Beauty School! Now What?

“You're graduating from beauty school — now what?” Congratulations for choosing  a career in the beauty profession as your chosen profession. You have chosen a profession that offers unlimited opportunities provided you know what it takes and have what it takes to be a winner in a profession that can be fulfilling, challenging and potentially financially rewarding. As you proceed  with your school education you need to ask this question, now what? what is your next step? Sadly many new beginners fail to maximize their [Click here to read full article...]

2017-10-29T13:16:52-07:00October 29th, 2017|

The Cloud of Business Instability: Beware of Staff Turnover

A cloud hangs over the heads of all salon owners. One of your biggest business challenges owning a successful and profitable salon will depend on your ability to avoid staff turnover and business instability. In today's changing and volatile business environment, staff turnover will always be a great challenge to salon owners.The cost and time to find a quality replacement is just to costly. There are many things you can do to combat this growing challenge. You can start by  creating conditions that fosters staff [Click here to read full article...]

2017-10-22T09:27:53-07:00October 22nd, 2017|

Building Customer Loyalty to Your Business

"Building customer loyalty to your business will require a powerful communication strategy with your customers." - Jon Gonzales What sets one's salon apart from another is more than just the quality of their stylists and services. It is how well they connect with their customers and future customers. Exceeding client expectations should be a high priority. Sadly, many salons and hairdressers take their loyal customers for granted and fail to bond with their customers by developing strong personal relationships with them. This kind of behavior [Click here to read full article...]

2017-09-10T12:00:34-07:00September 10th, 2017|

Conquering Your Breaking Point

Salon Owners: Learn How to Avoid Reaching Your Breaking Point "Face your challenges head on with self confidence!" - Jon Gonzales Does this sometimes sound familiar? You're booked solid and eager for a busy day,when a staff member calls in sick at the last minute on a busy Saturday. You just received your profit and loss statement from your accountant telling you your cash flow is in the negative. Another one of your hairdressers is late for work. You’ve just found out a disgruntled ex-hairdresser [Click here to read full article...]

2022-04-12T08:37:38-07:00September 3rd, 2017|

Your Road to Financial Independence

There are plenty of ways to get ahead financially. The first is so basic I'm almost embarrassed to say it: spend less than you earn -- Jon Gonzales The purpose of  writing this blog on this topic is to call your attention to  get you started on planning  your financial security and financial future.   I know most people in our profession will not think this post is interesting, and will ignore this post. In my opinion this information will prove invaluable over time. This is [Click here to read full article...]

2018-08-28T00:29:36-07:00August 13th, 2017|

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