Overcoming Burnout and Anxiety

"Burnout is nature's way of telling you to take a break."  Jon Gonzales Building  and growing a hairdressing career or owning a salon/spa business can be daunting. Balancing your personal, professional and financial development is a challenging  journey  that can cause a series of peaks and balances that will from time to time cause burnout. Our current Corona Virus is certainly a concern for all of us.  Instead of worrying and eventual burnout, use this idle time to start developing a passion for self improvement [Click here to read full article...]

2020-04-03T13:25:11-07:00April 5th, 2020|

Keys to Influencing Customers

"You never get a 2nd chance to form a positive first impression."                          Jon Gonzales In today’s tough economic environment, building an upscale clientele begins with developing a positive first impression. The following steps will help you earn the trust and long term patronage of your customer. You never get a second chance to form a positive first impression. Keep in mind that today’s consumer has many choices and price ranges to choose from when searching for a hairdresser that meets and exceeds client expectations. [Click here to read full article...]

2020-03-14T12:16:50-07:00March 15th, 2020|

Bridging the Gap Between Staff and Management

"A better dialogue between staff and management will combat staff turnover and misunderstandings." Jon Gonzales Earning the trust and loyalty of members of your staff is a constant challenge for salon owners. Why do some hairdressers perform so poorly? Why do some hairdressers allow themselves to be drawn into salon gossip and pettiness? Why do some hairdressers constantly change jobs? Why do some hairdressers always blame the boss for not being busy? Why do some hairdressers refuse to be part of your team? The list [Click here to read full article...]

2020-03-08T11:21:58-07:00March 8th, 2020|

Overcoming Business Challenges

"Persistence will give you the power to prevail over all problems and obstacles." As a salon owner, you will experience many challenges and obstacles as you compete in a very competitive and changing business environment in 2020. Avoiding staff turnover, combating rising business costs, staff retention, client retention, combating salon gossip, owner burnout, increasing salon traffic cost effectively, improved profitability, finding quality hairdressers, new minimum and overtime labor laws, to name a few of the challenges salon owners face daily. Working 10-12 hours behind the [Click here to read full article...]

2020-02-23T08:09:56-08:00February 23rd, 2020|

Time Management for Salon Owners

Time is Money --- Jon Gonzales Do you manage time, or does time manage you? Do you sometimes feel overwhelmed due to lack of time? Get the feeling there is never enough time between business and your family? Don’t feel bad, this is just one of the many challenges of owning your own business. In today’s competitive economy, salon owners must wear many hats. Working salon owner, human resource expert, advertising and marketing expert, bookkeeper, mentor, leader, business person, educator, referee, manage people, working long [Click here to read full article...]

2020-02-15T14:58:07-08:00February 16th, 2020|

Seven Tips to Achieve Financial Security

"A big part of financial freedom is having your heart and mind free from worry about the what-ifs of life." - Suze Orman To many people in the beauty profession, sadly this topic will be ignored this topic will probably be ignored. Financial planning does not sell tickets, sadly glitter and hype does. Even worse, far too many of our hairdressers are struggling to make a good living, while far too many of our salons are failing. This need not happen to you. Many hairdressers, [Click here to read full article...]

2020-01-25T15:00:29-08:00January 26th, 2020|

My Wish List for 2020

My Wish List for 2020 As we enter a new year, it is my wish that we as professionals take back our profession and our salons and a higher standard of living for salon owners, hairdressers, and beauty professionals. Unfortunately as a profession, we have not adapted to the many challenges and changes we face in the beauty profession. Many of our salons are failing, many more are struggling unnecessarily. Sadly many of our hairdressers are struggling to make a decent living. Until we [Click here to read full article...]

2022-04-12T08:40:36-07:00January 5th, 2020|

Staying Busy After the Holidays

" Finding ways to keep yourself and your team motivated will be your challenge."  Jon Gonzales During the Holiday Season, most salons will be busy,especially if they are well managed. Unfortunately, after the holidays, many salons will experience a slow down period after the holidays. Overcoming the potential slow months of January, February, March and April; this can be a challenging period, especially to our younger workers trying to build a clientele. A tough and competitive economy doesn’t help matters. For this reason I urge [Click here to read full article...]

2019-12-17T15:03:30-08:00January 27th, 2019|

Thank You From Jon Gonzales

 "Appreciation and Thank You are two  of the rarest but one of the most beautiful virtues."  Jon Gonzales Thank you for following my weekly blog and for your interest in Hairdresser Career Development Systems. My informative blog posts are my way of  saying  thank  you for your support. My goal is to help you meet the growing challenges of owning a successful and profitable business,  so you can make informed business decisions based on fact, not guesswork. As a fellow salon owner/hairdresser,  I certainly understand [Click here to read full article...]

2018-10-05T13:05:04-07:00October 7th, 2018|

When a Good Worker Turns Bad

" When a good work refuses to be part of your team."  - Jon Gonzales When a good worker drifts away from your efforts in building and growing a successful business-- the question is --how do I turn this person into a team player? The key to owning a successful and profitable business is to make sure everyone on your team contributes and  shares your vision and goals of your salon. Business stability and growth will be your reward. Business will not continue to grow [Click here to read full article...]

2018-09-30T09:15:13-07:00September 30th, 2018|

Attracting New Clients

Keeping  your team busy within the salon should be a high priority, especially during the slow months. If your busy with plenty of customers, you are to be congratulated, but be forewarned: it doesn't take much for salons to fail. I have seen salons booming one year and empty the next during my 43 years as a salon owner. Complacency is your biggest challenge. We as professionals should all work hard to create value in our skills through ongoing self-improvement, so we can create a [Click here to read full article...]

2018-08-31T19:07:30-07:00September 2nd, 2018|

Preventing and Overcoming Staff Turnover

Most of us have lost a staff member from time to time. Some leave because they feel they can advance their career elsewhere, and some are lured by being offered more commissions or booth rental options. Of course client lists are expected to follow when your staff walk out the door. No business can continue to grow with a constant merry-go-round of losing members from your team to your competitors. Any interruption to building and growing your business is a major challenge to salon owners, [Click here to read full article...]

2018-08-16T16:30:55-07:00August 19th, 2018|

Your Journey to Success (Part 3)

For the past few weeks, we've been discussing why some people make it big while others barely get by. Now for our final part of our series, we'll look at the last guidelines you need to complete your journey to success. Your first step towards making your dreams and expectations starts from within and your attitude towards a better life for yourself and your family.  Do you have what it takes? Do you know what it takes? Follow these guidelines with an open mind: Business [Click here to read full article...]

2018-08-05T08:42:53-07:00August 5th, 2018|

Your Journey to Success (Part 2)

Last week we reviewed the characteristics of successful people, figuring out together why certain people tend to stand above the crowd. Now that's all mapped out, we continue our journey to success by learning from their triumphs. Like last week, I urge you to follow these guidelines within yourself every day to unleash your inner power. You and only you have the power to be as successful as you want to be. Follow these guidelines with an open mind: Professional Appearance --- are we are [Click here to read full article...]

2018-07-22T10:59:26-07:00July 29th, 2018|

Your Journey to Success (Part 1)

Over the years I’ve made it a point to observe why some people make it big while others just get by. What personal characteristics set them above the crowd? I finally figured it out: they all seemed to have true grit, that fierce determination to succeed. I want to share some of my findings, so you too can obtain the same passion it takes to succeed. This is part one of my journey to success series, where I show you the key personal growth characteristics [Click here to read full article...]

2018-07-22T10:45:39-07:00July 22nd, 2018|

You’re Invited: Salon Owners 7 Day Conference Cruise to the Caribbean

Seven incredible days to renew your passion - don’t be left out! Sign up for our cruise today! You’re invited to be part of our new grassroots movement on our 7 day Salon Owners Summit Conference to the Eastern Caribbean March 3-10, 2019. Enjoy a chance for fun, relaxation, and becoming part of our efforts to address the many obstacles and challenges affecting our salons, our profession, and the quality of our lives. Our theme for this conference will be salon owners helping salon owners. Salon [Click here to read full article...]

2018-08-28T00:08:55-07:00July 8th, 2018|

Creating Your Apprenticeship Program

There is a real need for an apprenticeship program in the beauty profession. Unfortunately, not enough owners are aware of the numeral benefits of having such a program in their salon. Apprenticeship programs help combat the high dropout rate of young hairdressers, most of whom leave the profession due to lack of opportunity and experience. More importantly, having an apprenticeship program helps to upgrade the quality of education in your salon, equipping your team to better meet job market and consumer demands. As salon owners, [Click here to read full article...]

2018-06-19T08:53:26-07:00June 24th, 2018|

Why Salons Fail

This past year has been a very difficult year for many salon owners. Sadly, far too many salons have failed while many more will continue to struggle.  Unfortunately, 2018 -2019 shapes up to be an even more challenging year as business costs and the high cost of living continues to rise. new labor laws and minimum wage and overtime pay will also cause a lot of hardships as well .   It may seem out of your hands, but let me assure you ,there's more [Click here to read full article...]

2021-09-30T12:14:59-07:00June 10th, 2018|

Stay in Touch With Your Customers

What sets one salon apart from another is more than just the quality of their stylists and services. It is how well your salon connects with their customers. Many salon owners and hairdressers take their customers for granted and do not develop a strong personal and business relationships with them. This kind of attitude can be devastating to a business. Customers know there are plenty of other salons and prices to choose from. If they don’t feel a sense of loyalty, there will be nothing [Click here to read full article...]

2018-05-28T21:34:43-07:00June 3rd, 2018|

Cheat Sheet to Owning a Successful Business

Building and growing a successful and profitable business in today’s tough economy by trial and error is just too costly. You don't have the time, energy, or money to be making mistakes. Trying to run a profitable business and adapting to the many changes occurring within our profession is crucial to survive. The following steps will help you meet the growing challenges  of salon ownership. Be sure to review my cheat sheet to owning a successful business.Don't make salon ownership so complicated. Follow this cheat [Click here to read full article...]

2019-12-17T15:54:41-08:00May 27th, 2018|

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