Salon Success Tips, Salon Marketing Ideas & Salon Solutions - Page 4

When a Good Worker Turns Bad

When a Good Worker Turns Bad

" When a good work refuses to be part of your team." - Jon Gonzales When a good worker drifts away from your efforts in building and growing a successful business-- the question is --how do I turn this person into a team player? The key to owning a successful and profitable business is to make sure everyone on your team contributes and shares your vision and goals of your salon. Business stability and growth will be your reward. Business will not continue to grow [Click here to read full article...]

Jon2018-09-30T09:15:13-07:00September 30th, 2018|

Your Road To Financial Security

It is crucial for you to consider planning for your financial security and financial future. It's a well known fact that earnings for hairdressers are far below other industries and professions. Most people in our profession have no medical insurance, pensions, retirement, and benefit packages like other professions and industries. Far too many of our colleagues are working paycheck to paycheck just to pay their bills. Many of our salon owners are working 10-12 hours a day just trying to stay in business. Despite these [Click here to read full article...]

Jon2018-09-20T14:33:43-07:00September 23rd, 2018|

Building Your Championship Team

Building Your Championship Team

"Time spent building your championship team will be time well spent." Jon Gonzales Why is it so difficult to find hairdressers who truly have a passion about maximizing their full learning and earning potential ? Finding and keeping your diamond in the rough will be your key challenge in building your championship team and your business. There are many reasons why it is so difficult to find quality people who are serious about education and building a career in the beauty profession . [Click here to read full article...]

Jon2018-09-17T10:12:12-07:00September 16th, 2018|

The Business Journey You Don’t Have to Take Alone

The Business Journey You Don't Have to Take Alone. You are not alone anymore! I want to share my journey in the hopes that I can make your journey easier than mine. My intent on writing this article is to help you find solutions to the many challenges salon owners are experiencing in today's changing and competitive business climate, I want to share my journey in the hope that I can make your journey easier than mine. As owner of 3 successful salons for over [Click here to read full article...]

Jon2018-09-09T11:20:38-07:00September 9th, 2018|

Attracting New Clients

Attracting New Clients

Keeping your team busy within the salon should be a high priority, especially during the slow months. If your busy with plenty of customers, you are to be congratulated, but be forewarned: it doesn't take much for salons to fail. I have seen salons booming one year and empty the next during my 43 years as a salon owner. Complacency is your biggest challenge. We as professionals should all work hard to create value in our skills through ongoing self-improvement, so we can create a [Click here to read full article...]

Jon2018-08-31T19:07:30-07:00September 2nd, 2018|

Are You Violating Worker Rights?

State Cities,and Federal Agencies are targeting the beauty industry for audits to determine if worker rights are being violated. Many salon owners are unknowingly violating worker rights, making themselves vulnerable to audits and severe penalties. The penalties are enormous, from frivolous lawsuits to business shutdowns. I am not an attorney and I'm not here to give legal advice. That's just not my jurisdiction, but I can suggest areas and resources you can view that will help you make informed decisions based on fact,not guesswork.in helping [Click here to read full article...]

Jon2022-04-12T11:43:01-07:00August 26th, 2018|

Preventing and Overcoming Staff Turnover

Preventing and Overcoming Staff Turnover

Most of us have lost a staff member from time to time. Some leave because they feel they can advance their career elsewhere, and some are lured by being offered more commissions or booth rental options. Of course client lists are expected to follow when your staff walk out the door. No business can continue to grow with a constant merry-go-round of losing members from your team to your competitors. Any interruption to building and growing your business is a major challenge to salon owners, [Click here to read full article...]

Jon2018-08-16T16:30:55-07:00August 19th, 2018|

A Message to Beauty School Students

For those just beginning their journey into the beauty business, let me just say I'm thrilled that you've chosen hairdressing as your profession! I do hope the following information will help guide you as you start your journey towards reaching your goals and aspirations. I want to share my 43 year experiences as a hairdresser/salon owner and ten years as an educator that will help you make your journey easier than mine. I have often been asked if a career in the beauty profession a [Click here to read full article...]

Jon2018-09-15T09:14:45-07:00August 12th, 2018|

Your Journey to Success (Part 3)

Your Journey to Success (Part 3)

For the past few weeks, we've been discussing why some people make it big while others barely get by. Now for our final part of our series, we'll look at the last guidelines you need to complete your journey to success. Your first step towards making your dreams and expectations starts from within and your attitude towards a better life for yourself and your family. Do you have what it takes? Do you know what it takes? Follow these guidelines with an open mind: Business [Click here to read full article...]

Jon2018-08-05T08:42:53-07:00August 5th, 2018|

Your Journey to Success (Part 2)

Last week we reviewed the characteristics of successful people, figuring out together why certain people tend to stand above the crowd. Now that's all mapped out, we continue our journey to success by learning from their triumphs. Like last week, I urge you to follow these guidelines within yourself every day to unleash your inner power. You and only you have the power to be as successful as you want to be. Follow these guidelines with an open mind: Professional Appearance --- are we are [Click here to read full article...]

hcds4you342018-07-22T10:59:26-07:00July 29th, 2018|

Your Journey to Success (Part 1)

Over the years I’ve made it a point to observe why some people make it big while others just get by. What personal characteristics set them above the crowd? I finally figured it out: they all seemed to have true grit, that fierce determination to succeed. I want to share some of my findings, so you too can obtain the same passion it takes to succeed. This is part one of my journey to success series, where I show you the key personal growth characteristics [Click here to read full article...]

hcds4you342018-07-22T10:45:39-07:00July 22nd, 2018|

Does Owning a Salon Get You Down?

Do you sometimes feel overwhelmed? Do you find it difficult to find and keep good help? Are salon profits rising? Do you manage your team, or do they manage you? These are just some of the questions many salon owners face daily in trying to grow their business. The daily pressures of owning your own business, balancing your personal life, and raising your standard of living can be daunting especially in today’s tough economy. Owners must wear many hats in trying to deal with adversity [Click here to read full article...]

Jon2018-07-15T09:08:21-07:00July 15th, 2018|

You’re Invited: Salon Owners 7 Day Conference Cruise to the Caribbean

Seven incredible days to renew your passion - don’t be left out! Sign up for our cruise today! You’re invited to be part of our new grassroots movement on our 7 day Salon Owners Summit Conference to the Eastern Caribbean March 3-10, 2019. Enjoy a chance for fun, relaxation, and becoming part of our efforts to address the many obstacles and challenges affecting our salons, our profession, and the quality of our lives. Our theme for this conference will be salon owners helping salon owners. Salon [Click here to read full article...]

Jon2018-08-28T00:08:55-07:00July 8th, 2018|

Keys to Staff Retention

Keys to Staff Retention

Our business growth, stability and profitability depends heavily on staff retention. The performance of our staff and the avoidance of staff turnover and staff instability are keys to your salon's success. No salon can continue to grow and be profitable with a constant merry-go-round of staff turnover. How can we grow our business with constant business interruption? How are we to raise prices in this scenario? Maintaining staff stability benefits our salon, our staff, and our profession. Building and maintaining a truly championship team should [Click here to read full article...]

Jon2018-07-01T10:19:32-07:00July 1st, 2018|

Creating Your Apprenticeship Program

There is a real need for an apprenticeship program in the beauty profession. Unfortunately, not enough owners are aware of the numeral benefits of having such a program in their salon. Apprenticeship programs help combat the high dropout rate of young hairdressers, most of whom leave the profession due to lack of opportunity and experience. More importantly, having an apprenticeship program helps to upgrade the quality of education in your salon, equipping your team to better meet job market and consumer demands. As salon owners, [Click here to read full article...]

Jon2018-06-19T08:53:26-07:00June 24th, 2018|

Salon Ownership: Crisis or Opportunity?

I’m hearing more and more concerns being voiced about the crisis facing hairdressers and salon owners. These challenges affecting our profession have been haunting us for many years. Lack of apprenticeship programs, booth rental issues, rent wars, misinformation,new minimum and overtime pay mandates, staff turnover, price and commission wars, lack of business management skills, staff pirating…the list goes on and on. Without a doubt, compounding these challenges even further is change within our profession that are causing so much stress, worry, and business challenges among [Click here to read full article...]

Jon2019-12-17T15:51:31-08:00June 17th, 2018|

Why Salons Fail

This past year has been a very difficult year for many salon owners. Sadly, far too many salons have failed while many more will continue to struggle. Unfortunately, 2018 -2019 shapes up to be an even more challenging year as business costs and the high cost of living continues to rise. new labor laws and minimum wage and overtime pay will also cause a lot of hardships as well . It may seem out of your hands, but let me assure you ,there's more [Click here to read full article...]

Jon2021-09-30T12:14:59-07:00June 10th, 2018|

Stay in Touch With Your Customers

What sets one salon apart from another is more than just the quality of their stylists and services. It is how well your salon connects with their customers. Many salon owners and hairdressers take their customers for granted and do not develop a strong personal and business relationships with them. This kind of attitude can be devastating to a business. Customers know there are plenty of other salons and prices to choose from. If they don’t feel a sense of loyalty, there will be nothing [Click here to read full article...]

Jon2018-05-28T21:34:43-07:00June 3rd, 2018|

Cheat Sheet to Owning a Successful Business

Building and growing a successful and profitable business in today’s tough economy by trial and error is just too costly. You don't have the time, energy, or money to be making mistakes. Trying to run a profitable business and adapting to the many changes occurring within our profession is crucial to survive. The following steps will help you meet the growing challenges of salon ownership. Be sure to review my cheat sheet to owning a successful business.Don't make salon ownership so complicated. Follow this cheat [Click here to read full article...]

Jon2019-12-17T15:54:41-08:00May 27th, 2018|

Hairdressers: Before You Jump Ship

Far too many hairdressers change jobs without thinking of the long term ramifications of their decision. In today's tough and uncertain economy, changing jobs can be risky especially with our current competitive business climate. When times get tough, you may want to jump ship, but be careful. It may be the biggest mistake of your career. If you're thinking about jumping ship, I do hope that these few tips will help you think clearly before you make a major decision regarding job change. Consider the [Click here to read full article...]

Jon2018-05-20T10:55:38-07:00May 20th, 2018|

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