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About Jon

Jon Gonzales, well known spa & salon consultant, enjoys sharing his real world knowledge of salon success, salon management and hairdresser & salon marketing strategies. He has been in the beauty industry for over 40 years. You're Invited To Learn To Build And Grow A Successful Business In Las Vegas With Jon, This May 15th, 16th. Also read Jon's business and success tips on Facebook.

A Message from Jon Gonzales

"Everyday get in the habit of saying I can instead of saying I can't."   Jon Gonzales By now most people throughout the U.S. and the world are concerned about the spread of the Corona Virus and how it’s affecting our families, our business, and personal well being. We will get over this crisis, don’t worry or panic, just use common sense. This is about your health, family, friends and customers. This virus will end. There is plenty of advice on how to protect yourself and [Click here to read full article...]

2026-05-17T15:28:09-07:00March 29th, 2020|

A Special Message from Jon Gonzales

A Special Message :from Jon Gonzales By now most you know  most people throughout the U.S. and the world are concerned about the spread of the Corona Virus and how it’s affecting our families, our business, our health, and personal wellbeing. We will get over this crisis, don’t worry or panic, just use common sense. And stay positive. There is plenty of advice on how to protect yourself and family available. Follow cdc.gov guideline on  how you can prevent this disease. Sadly all you’re seeing [Click here to read full article...]

2026-05-17T15:29:52-07:00March 29th, 2020|

Don’t Worry or Panic

“I have learned that worry doesn’t do any good, I know most of the things I worried about never happened.” Many of my fellow salon owners and hairdressers are rightly concerned with the Corona Virus and how it’s affecting our family, our health, our business, our standard of living and our well being. In my 43 years as a salon owner/hairdresser and and ten years as a business consultant, I had many ups and downs; but I have always stayed positive and moved forward despite [Click here to read full article...]

2026-05-17T15:31:26-07:00March 22nd, 2020|

Keys to Influencing Customers

"You never get a 2nd chance to form a positive first impression."                          Jon Gonzales In today’s tough economic environment, building an upscale clientele begins with developing a positive first impression. The following steps will help you earn the trust and long term patronage of your customer. You never get a second chance to form a positive first impression. Keep in mind that today’s consumer has many choices and price ranges to choose from when searching for a hairdresser that meets and exceeds client expectations. [Click here to read full article...]

2026-05-17T15:34:40-07:00March 15th, 2020|

Bridging the Gap Between Staff and Management

"A better dialogue between staff and management will combat staff turnover and misunderstandings." Jon Gonzales Earning the trust and loyalty of members of your staff is a constant challenge for salon owners. Why do some hairdressers perform so poorly? Why do some hairdressers allow themselves to be drawn into salon gossip and pettiness? Why do some hairdressers constantly change jobs? Why do some hairdressers always blame the boss for not being busy? Why do some hairdressers refuse to be part of your team? The list [Click here to read full article...]

2026-05-17T15:38:07-07:00March 8th, 2020|

How and When to Raise Prices

Salon owners, like business owners across industries of every kind, are struggling to stay ahead of rising business costs, combating the cost of living, and make a profit. Many salon owners are trying to make decisions and find solutions to these challenges by trial and error, many more are afraid to raise prices in fear of losing customers. In an effort to keep top hairdressers, many salon owners resort to any number of the following: recruiting top stylists from their competitors; paying commissions that are [Click here to read full article...]

2026-05-17T15:41:22-07:00March 1st, 2020|

How to Build a Successful Business

Thinking of Owning Your Own Salon? Here are some of the biggest challenges of salon ownership Do you have what it takes? Do you know what it takes? Have you measured your strengths and weaknesses? Here is a quiz that will help you measure your strengths and weaknesses Click here. Business planning and organization Do you know your break even analysis Your business plan Legal structure Aware of the new labor laws Are you misclassifying your workers? Fictitious name Name of your salon What are [Click here to read full article...]

2026-05-17T15:42:57-07:00February 27th, 2020|

Business Management Seminar

A Special Invitation from Jon Gonzales Monday - Tuesday August 24-25 I will be presenting my 2 day tough love presentation on How to Build and Grow a Successful Business, in Las Vegas, Nevada. As salon owners I know you want information, resources, and solutions to the many challenges of owning a successful and profitable business. I also think that you will agree that our profession has not adapted to the many challenges and obstacles of salon ownership. The following are just some of the [Click here to read full article...]

2026-05-17T15:48:03-07:00February 9th, 2020|

Personal Development – Unleash The Power Within

If you want a better life for yourself and your family, you must develop the self discipline and desire to unleash the power within in order to make your goals and dreams a reality. I am often asked is a career in the beauty industry a great profession to enter ? My answer is a resounding yes, if you have and know what it takes to stand above the crowd. This is one of the few professions you can get all the overtime you want [Click here to read full article...]

2026-05-17T15:51:20-07:00February 2nd, 2020|

Seven Tips to Achieve Financial Security

"A big part of financial freedom is having your heart and mind free from worry about the what-ifs of life." - Suze Orman To many people in the beauty profession, sadly this topic will be ignored this topic will probably be ignored. Financial planning does not sell tickets, sadly glitter and hype does. Even worse, far too many of our hairdressers are struggling to make a good living, while far too many of our salons are failing. This need not happen to you. Many hairdressers, [Click here to read full article...]

2026-05-17T15:54:33-07:00January 26th, 2020|

An Open Letter from Jon Gonzales

With over 43 years as a successful salon owner/hairdresser and ten years as a educator, business consultant,entrepreneur,blogger, author and motivational speaker,who was able to retire financial independent debt free, I want to share information and provde solutions to the many challenges facing salon owners, hairdressers, nail techs and everyone working daily in the trenches,to earn a better living for themselves and their families. I think you all know our profession is facing many changes in trying to find solutions to the many challenges of owning [Click here to read full article...]

2026-05-17T15:56:07-07:00January 26th, 2020|

A Special Preview Announcement from Jon Gonzales

A Special Invitation from Jon Gonzales On Monday and Tuesday August 24-25 I will be presenting  My 2 day Business Management  Seminar in Las Vegas, Nevada. As a salon Owner I know you want information, resources, and solutions to the many challenges of owning a successful and profitable business. I also think that you will agree that our profession has not adapted to the many changes and challenges of salon ownership. Some of the topics I will cover are, new labor laws concerning minimum wage, [Click here to read full article...]

2026-05-17T16:00:55-07:00January 19th, 2020|

Straight Talk by Jon Gonzales

Straight Talk By Jon Gonzales Hello my name is Jon Gonzales President and founder of Hairdresser career development Systems. Thank you for visiting to my new education only web site. I want to share my 43 years as the former owner of 4 of the top salons in southern California and 10 years as an educator, business consultant and mentor to young talent who have chosen hairdressing as a career, and yes it is a career. As I travel throughout the U. S. and Canada [Click here to read full article...]

2026-05-17T16:05:53-07:00January 12th, 2020|

New Year’s Roadmap for 2020

A New Beginning for the Entrepreneur Salon Owner New Year's Roadmap for 2020 I do hope that all of you enjoyed a Very Merry Xmas and Happy New Year. Now that the holidays are behind us, let us plan and prepare for a new and successful year for your salon and team. 2020 can be a great year, the economy is expected to continue to grow, just look at the growth of the  stock market.  Are you ready to take advantage of your opportunities? Despite [Click here to read full article...]

2026-05-17T16:07:35-07:00January 12th, 2020|

How to Grow Your Business

Tips on Growing Your salon   As many of you are aware, the costs of owning your own business will continue to escalate, especially after the new pro[posed tax increases and an uncertain and challenging business climate. Another factor that is causing more strain on small business owners and the average American is the rising costs of living. Despite these coming challenges I feel well managed salons will prosper, provided they start planning for the New Year. I suggest you start planning now for 2020 [Click here to read full article...]

2026-05-17T16:09:55-07:00January 5th, 2020|

Happy New Year, A New Beginning

"I believe the best way to start a new year is to say I can, instead of I can't." - Jon Gonzales A New Beginning Now is the time to start planning and setting goals for a prosperous new year in business. By setting new goals and planning for the future, you will be able to avoid the many challenges of growing a profitable business for both hairdressers and salon owners. Rising business costs, new labor law mandates, a crack down on the misclassification of [Click here to read full article...]

2019-12-28T17:46:09-08:00December 29th, 2019|

My Christmas Wish List for Salon Owners and Stylists

"Let Christmas play and make good cheer, for Christmas comes but once a year!" - Thomas Tusser I personally want to wish all my friends and colleagues and their families a very Merry Xmas and a Happy and Prosperous New Year. I do hope 2019 was a very good year for you and your salon. As we prepare to enter a new year with new challenges, I put together a personal wish list in the hope of making 2020 a better year, a year that [Click here to read full article...]

2019-12-21T12:51:13-08:00December 22nd, 2019|

A Special Invitation From Jon Gonzales

On Saturday and Sunday I will be presenting my 2 day tough love presentation on How to Build and Grow a Successful Business, on July 22-23 in Las Vegas, Nevada. As professionals I know you want information, resources, and solutions to the many challenges of owning a successful and profitable business. I also think that you will agree that our profession has not adapted to the many challenges and obstacle of salon ownership. New labor laws concerning minimum wage, overtime pay, misclassifying of workers, combating turnover, [Click here to read full article...]

2019-06-10T08:17:43-07:00June 9th, 2019|

How to Become a Peak Performer

“When you are just average, you are just as near the bottom as you are the top.” Jon Gonzales Many of us were unprepared for a competitive job market when we entered the job market. Many thought that graduating from beauty school would be all that we would need to build our beauty professional careers. Unfortunately there were other skills we failed to develop that would help us better meet job market and consumer demands such as communication and people skills, personal development, excelling at [Click here to read full article...]

2019-10-09T15:45:53-07:00June 2nd, 2019|

Honesty and a Code of Ethics

Many hairdressers and salon owners are working hard and experiencing many challenges as they try to earn a good living and provide a better life for themselves and their families. In order to make this a reality, we must join together as professionals and address a topic that is hurting our salons, our profession, and our livelihoods. It my hope that this article will help bridge the gap between salon owners and hairdressers, so we can provide a better dialogue and better understanding between staff [Click here to read full article...]

2019-05-30T10:12:22-07:00May 26th, 2019|
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