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Developing Self Confidence

"You are special and unique. Live up to your own expectations, not the expectations of others." Developing self confidence is a critical component to finding happiness within --- personally, professionally, and financially. We live in a very changing and uncertain economic climate. Many people fear the unknown; many more are in denial and refuse to change with the times. The beauty profession requires new thinking, new ideas, change, extra effort, and sacrifices. Without self confidence, these challenges will become overwhelming for any hairdresser or salon [Click here to read full article...]

2021-09-30T11:59:03-07:00February 19th, 2017|
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How to Find and Keep Top Talent

“Time spent hiring peak performers will be a great investment and time well spent.” – Jon Gonzales Finding and keeping top talent is a key component to building and keeping your championship team. As I travel throughout the United States and Canada presenting my business seminars to salon owners and managers, one of the top questions I am asked over and over by salon owners; how do I find quality hairdressers? Why is it so difficult to find talent who truly have a passion about [Click here to read full article...]

2017-02-05T11:40:15-08:00February 5th, 2017|
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Compensation Guidelines

"It is not how much you earn that matters,it's what you do with what you earn." Jon Gonzales Compensation Guidelines As I travel throughout the United States and Canada meeting salon owners and managers, I am often asked about compensation. Suffice to say that if you are a salon owner, your view on this topic is probably opposite that of many hairdressers, and vice versa. Unfortunately there is a lot of misunderstanding about compensation, especially with hairdressers. This article will attempt to help guide [Click here to read full article...]

2022-04-12T11:33:18-07:00August 21st, 2016|
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A Coming Boom for Upscale Salons

A Coming Boom for Upscale Salons " Well managed high end salons will be in huge demand."  --- Jon Gonzales I see a coming boom for well managed upscale salons. As our country continues to struggle in today’s tough economy, only well managed salons and spas will survive and prosper. Sadly far too many salons are failing at an alarming rate; a recent study showed that 96% of all businesses failures were due to lack of business management skills on the part of the owner. [Click here to read full article...]

2016-08-06T10:35:43-07:00August 7th, 2016|
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Providing Staff Incentives

 "A pat on the back accomplishes much more than criticism." Jon Gonzales Incentives for Improving Staff Performance and Productivity There are many ways to improving staff performance and productivity. Strong management, a strong employee training program,  a very busy salon, strong leadership and mentoring, a positive and professional salon environment, a shared team vision, continuing education, business stability and growth to name just a few guidelines There are many other ways to reward peak performers based on performance as well; I will review some other guidelines [Click here to read full article...]

2016-07-31T09:51:28-07:00July 31st, 2016|
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Excelling at Customer Service

"High end and well managed salons place a high priority on customer service."  Jon Gonzales Your Competitive Edge Top salons set a high priority on excelling at  customer service. Salon owners and hairdressers  know that excelling at customer service gives them a competitive edge. Think about your own experiences when you patronize a business. Have you ever ever experienced poor customer service experiences at a clothing store, bank, grocery store, or restaurant? If so, you probably decided not to patronize that business again based on [Click here to read full article...]

2016-06-19T11:37:32-07:00June 19th, 2016|
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A Time for Beauty Industry Education Reform

"Today's professional will need to know more than how to develop their artistic skills." ~ Jon Gonzales To raise the standard of living for hairdressers and improve salon profits for salon owners in this tough and uncertain economy, then we as salon owners must raise the standard of educational excellence...we must create beauty industry education reform.  And, we must unite and address the many obstacles and challenges facing our salons, our  careers, and our profession.  Good is not enough anymore! As a salon owner and [Click here to read full article...]

2016-04-09T22:23:34-07:00April 10th, 2016|
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Tips on Growing Your Business

" Progress begins with getting a clear understanding of your obstacles." Jon Gonzales As many of you are aware, the beauty industry has changed dramatically these last few years,salon owners are facing many challenges; the costs of owning your own business will continue to escalate; new wage and overtime regulations,many of our beauty schools are being either shut down or being targeted by the department of education and the department of labor.  Proposed government and state tax increases, government  targeting the beauty industry for audits,and [Click here to read full article...]

2019-05-30T08:46:57-07:00April 3rd, 2016|
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Balancing Your Life and Business

“Tomorrow will be a better day if we begin today to improve it” Salon owners, do you sometimes feel overwhelmed by the pressures and challenges of owning your own business? Are you combating burnout? Is your business affecting your personal life? Is stress affecting your health? Do you manage your business or does your business manage you. Do you manage your staff or do they manage you? I think you know what I’m talking about. I’m sure everything that has happened to you has happened [Click here to read full article...]

2016-11-28T10:13:46-08:00March 13th, 2016|
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New Year Resolutions for Salon Owners — A New Beginning!

New Year Resolutions for 2017 --- A New Beginning! I do hope that all of you enjoyed a Very Merry Xmas and Happy New Year. Now that the holiday season is behind us, let us plan and prepare for a new and successful year for your salon and team. 2017 is expected to be a difficult and challenging year for both hairdressers and salon owners, due to an uncertain economy and rising business costs. There will be a lot of doom and gloom, especially during [Click here to read full article...]

2016-11-28T10:24:09-08:00January 4th, 2016|
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Happy Thanksgiving –Let Us Give Thanks

"If the only prayer you said in your whole life was "thank you," that would suffice." Meister Eckhart Thanksgiving is always an appropriate time to give thanks for all our blessings. In our hectic schedule; trying  to find time for our business, struggle with a difficult and volatile economy, and trying to find  quality time with our families, we sometime take for granted  the many gifts and opportunities that are available to us. Personally I want to thank all my colleagues for the trust and [Click here to read full article...]

2014-11-26T17:28:16-08:00November 26th, 2014|
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Is Everybody on Your Staff on the Same Team?

"The key to successful leadership today is influence, not authority." - Ken BlanchardOne of the many challenges facing salon owners who are trying to grow a successful and profitable business will depend on the salon owner's ability to create a team culture.When a staff member refuses to share your vision, your goals and be part of your team, you can expect this negative attitude will spread to other members of your team.Hairdressers who develop negative attitudes, complains about everyone and everything , are usually the [Click here to read full article...]

2022-04-12T10:13:45-07:00May 15th, 2014|
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My 2018 Wish List for Hairdressers

" If we are to raise the standard of living for hairdressers,then we must raise our standard of educational excellence." - Jon Gonzales Last week I created a wish list for salon owners in an effort to help them become better business men and women. There ability to develop strong leadership skills and become astute business men and women,will benefit our hairdressers personally, professionally,and financially. I also want to help salon owners bridge the gap between management and staff,so we could better understand and communicate [Click here to read full article...]

2021-09-30T11:59:03-07:00January 5th, 2014|
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Salon Owners: Eight Incredible Days to Renew Your Passion!

  "Let us unite as salon owners and  professionals;let us cherish the unity and pride that binds us together." You’re invited to be part of our new grass roots movement by attending our 8 Day Salon Owners Summit Conference sailing to the Caribbean February 1-8th. We will be visiting The Bahamas,Curacao,Netherlands Antilles and Aruba,Netherlands Antilles,sailing from Fort Lauderdale.  Fun, relaxation, education, and networking with other salon owners who are committed to tackle and prevent the many obstacles and challenges affecting salons, our profession, and the [Click here to read full article...]

2022-04-12T09:37:11-07:00June 2nd, 2013|
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Five Tips on Clearly Defining Your Terms of Employment

  "How can you expect your team to perform if  they don't know what's expected and how your expectations  will be measured."          I’m always asked the same questions by salon owners. How do I deal with a problem employee who refuses to be part of my team? How do I deal with salon gossip and pettiness? How do I avoid staff turnover? How do I improve staff performance? The list of chalenges goes on and on. Before you make the decision to add a [Click here to read full article...]

2013-02-24T10:19:28-08:00February 24th, 2013|
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Salon Owner’s Summit Conference — A Great Success

  " We will never find solutions to our challenges by ignoring the questions that have to be asked."   First I want to report that our Salon Owner’s Conference Cruise to the Caribbean was a huge success. The friendships and  camaraderie among salon owners along with the  great discussions that identified the many challenges we face and discussing  ways to combat these challenges were exciting and rewarding. What a fun week we had,  building friendships, having a great time relaxing and  visiting St.Thomas, Princess [Click here to read full article...]

2013-02-17T00:32:47-08:00February 17th, 2013|
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Combating Rising Business Costs

 "The easiest way to improve profits is to cut wasteful overhead expenses." Jon Gonzales As we exit from the holidays and begin a new year, the cost of owning your own business will escalate; rising taxes, fees, and operating business costs, and what many see as a slowing economy will bring many challenges to business growth and profitability. As business costs rise, profits are lower or nonexistent. This coupled with your personal living expenses, costs such as food, gas, etc. will require you to start [Click here to read full article...]

2013-01-13T10:00:28-08:00January 13th, 2013|
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Tips on Growing Your Business

"Whenever you find yourself on the side of the majority,it is time to pause and reflect." - Mark Twain As many of you are aware, the costs of owning your own business will continue to escalate, especially after the new proposed tax increases take affect and the uncertain fiscal cliff that can drive this country into a recession. Another factor that is causing more strain on small business owners and the average American is the rising costs of living. In addition, I can assure you [Click here to read full article...]

2012-12-02T12:53:42-08:00December 2nd, 2012|
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Defining Terms of Employment

"Many of your employment challenges could be avoided if you clearly define your expectations." -  Jon Gonzales When you make your decision to add a new member to your team, make sure you clearly define your terms of employment. Make sure your new team member shares your vision, goals, and educational guidelines,before you make your final decision. Many of our challenges in hiring people are due to poor training and education of many hairdressers during their formative years. Most people that enter the beauty profession, [Click here to read full article...]

2018-10-25T13:59:42-07:00September 30th, 2012|
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Time for Educational Reform

  "Develop a passion for learning and self improvement. if you do,you will never cease to grow." As I travel throughout the United States and Canada conducting my presentations at major hair shows and conducting my business seminars for salon owners, I am always asked the same questions. How can I prevent and overcome staff turnover? How can I compete with booth rental salons? Why can't we as salon owners not have an equal playing field? How can I find committed hairdressers? Why do many [Click here to read full article...]

2022-04-12T09:37:11-07:00May 27th, 2012|
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