Creating Your Salon
Contents
Preface
Part One Business Strategy
Chapter one – Writing a Winning Business Plan
Introduction
- Preliminary Points to consider in planning
- A business of your own
The Importance of business plan
- Why have a Plan?
- Questions you need to know
- Move ahead with a Plan
Components of a business Plan
- Title
- Table of Contents
- Summary
- Business Description
- Marketing Plan
- Operations
- Management team / principles / consultants
- Financial information
In Conclusion
Part Two: Recruiting, Hiring, and Developing You’re Staff
Chapter Two – Developing a Winning team
Introduction
Why you need a staff Development Plan
Challenges of salon Ownership
The Good News/ Bad news Principle
Obstacles: Some Bad News
- Lack of Apprenticeship
- Beauty School Curriculum needs reform
- Combating a Volatile Economy
- Franchise Operations —- Are They a Threat?
- Leasing and Renting of Booths
- Independent Salon Owners
Some Good News
A Strong Staff Development Program Improves Client Retention
- Identify and Avoid the Causes of Customer Loss
Staff Turnover Can Contribute to Customer Loss
A Winning Team Increases Client Retention
Effective Recruitment Practices a strong Code of Ethics
- Recruitment Sources
The Screening and Application Process
- Seeking serious applicants
- Sample Application Form
- Assistance from staff Members
- Sample Employment Application
Effective Interviewing
- Purpose of the Interview
- Key Interview Questions
Evaluating Candidates
- Helpful Hiring Guidelines
- Traits of a Winning Team
Some Additional Hints on effective Selection
- Situation # 1
- Situation # 2
- The Final decision
The Work Agreement / Terms of Employment
- Sample Terms of Employment
- Sample Policy Regarding Confidential Information
Why Have a Probationary Period
Welcome New Employees with a Letter greeting
- Sample Letter of Greeting
- Training Your New Employee in Forming Positive
Work Habits and Positive Attitudes
- -You’re Employee Handbook
- Starting New Employees as Assistants
- -The Junior Stylist Program
- -Developing a Solid Learning Program
- -Using the H.C.D.S Learning System
- -Ongoing Education
- -Servicing patrons
Monitoring and Improving Performance and Productivity
- -Employee Evaluating Reports – are Your Employees
- – Following Your Educational Guidelines
- – Measuring employee Performance
- -Sample: Employee Progress Report
- -Sample: Performance and Productivity Report
Obstacles That Destroy Careers and Your Team’s Winning Edge
- Sample: Pitfalls to Avoid
Self evaluation for Employees
- Sample: Self Evaluation quiz
Is All This Really Necessary?
- Time Well Spent
- Help your staff Grow
In Conclusion
Chapter Three – Writing an Employee Handbook
Introduction
A Word of Warning
- Be Prepared
- Be Fair
- Be Aware
- Be Smart
- Be Thorough
Determine the Content of Your Employee Handbook
- Where to Start
- The Introduction
- Purpose and Intent
- Disclaimers
- Summing It Up
- The Next step
Sample: Sections of Your Employee Handbook
1. Philosophy of Management
- The Client comes First
- Professionalism Must Be Maintained
- The Pursuit of education
2. Salon rules and Regulations
- Confidential Information
- Staff Meetings
- Maintenance of Equipment
- Work Day Rules
- Telephone Rules
- Sanitation and Hygiene
3. Compensation Information
- Basic Compensation Plan
- Employee Personal Purchases
- Work Day Schedules
In Conclusion
Appendix
Additional Samples
Sample: Job Description
Sample: Salon Rules and Regulations for Posting
Sample: Policy regarding confidential Information
Sample: Employer / Employee Relations
Sample: Salon Owner’s Quiz
About The Author
About Hairdresser Career Development Systems
Educational Products and Services