Employee Training

"A team that learns together grows together."  Jon Gonzales In the absence of an apprenticeship or intern program, salon owners will have to develop their own educational program of employee training. The foundation to building a successful team employee training and development begins with you, the owner. The first 6 months of employee training is a critical time in making sure your new staff member shares your vision, goals, and educational quality control systems. A 6 month probationary period will help you measure their performance. [Click here to read full article...]

2016-08-28T13:45:29-07:00August 28th, 2016|

Compensation Guidelines

"It is not how much you earn that matters,it's what you do with what you earn." Jon Gonzales Compensation Guidelines As I travel throughout the United States and Canada meeting salon owners and managers, I am often asked about compensation. Suffice to say that if you are a salon owner, your view on this topic is probably opposite that of many hairdressers, and vice versa. Unfortunately there is a lot of misunderstanding about compensation, especially with hairdressers. This article will attempt to help guide [Click here to read full article...]

2022-04-12T11:33:18-07:00August 21st, 2016|

A Coming Boom for Upscale Salons

A Coming Boom for Upscale Salons " Well managed high end salons will be in huge demand."  --- Jon Gonzales I see a coming boom for well managed upscale salons. As our country continues to struggle in today’s tough economy, only well managed salons and spas will survive and prosper. Sadly far too many salons are failing at an alarming rate; a recent study showed that 96% of all businesses failures were due to lack of business management skills on the part of the owner. [Click here to read full article...]

2016-08-06T10:35:43-07:00August 7th, 2016|

Renew Your Passion of Owning a Successful Business

"Persistence and determination will give you the power to prevail over all obstacles." Owning a successful business is a daunting experience and can seem overwhelming at times. As a salon owner you must wear many hats. The many challenges of salon ownership in a very volatile economy can be overwhelming. I’m sure everything that has happened to you has happened to me in my 43 year career as a working hairdresser/salon owner. You certainly will experience many peaks and valleys owning a successful and profitable [Click here to read full article...]

2016-07-18T19:59:53-07:00July 18th, 2016|

Excelling at Customer Service

"High end and well managed salons place a high priority on customer service."  Jon Gonzales Your Competitive Edge Top salons set a high priority on excelling at  customer service. Salon owners and hairdressers  know that excelling at customer service gives them a competitive edge. Think about your own experiences when you patronize a business. Have you ever ever experienced poor customer service experiences at a clothing store, bank, grocery store, or restaurant? If so, you probably decided not to patronize that business again based on [Click here to read full article...]

2016-06-19T11:37:32-07:00June 19th, 2016|

Tips on Avoiding Staff Turnover

Avoiding staff turnover is a major challenge to building and growing a profitable salon No salon or day spa can maintain continued growth and profitability with a constant merry-go-round of staff turnover and business instability. How can you expect to raise prices and build a high end business in this environment? With so many salon owners finding it difficult to find quality hairdressers, staff turnover will always be a cloud that hangs over your head. In my 43 years of real world experiences, I have [Click here to read full article...]

2022-04-12T08:25:38-07:00May 15th, 2016|

A Time for Beauty Industry Education Reform

"Today's professional will need to know more than how to develop their artistic skills." ~ Jon Gonzales To raise the standard of living for hairdressers and improve salon profits for salon owners in this tough and uncertain economy, then we as salon owners must raise the standard of educational excellence...we must create beauty industry education reform.  And, we must unite and address the many obstacles and challenges facing our salons, our  careers, and our profession.  Good is not enough anymore! As a salon owner and [Click here to read full article...]

2016-04-09T22:23:34-07:00April 10th, 2016|

Tips on Growing Your Business

" Progress begins with getting a clear understanding of your obstacles." Jon Gonzales As many of you are aware, the beauty industry has changed dramatically these last few years,salon owners are facing many challenges; the costs of owning your own business will continue to escalate; new wage and overtime regulations,many of our beauty schools are being either shut down or being targeted by the department of education and the department of labor.  Proposed government and state tax increases, government  targeting the beauty industry for audits,and [Click here to read full article...]

2019-05-30T08:46:57-07:00April 3rd, 2016|

Staff Retention Tips

 "A trial and error approach to staff retention is just costly!" The following guidelines will help you address this very critical business challenge: Poor Hiring Decisions --- is  one of the leading causes of staff turnover and internal salon challenges facing salon owners? Make sure you develop your staff development program to minimize making hiring mistakes. My book Creating Your Salon will help you tremendously. Click here No Educational Guidelines --- how can you expect your staff to perform if they do not know what [Click here to read full article...]

2016-04-22T13:34:02-07:00March 27th, 2016|

Five Tips for Hiring the Right People

"Team building is a critical management skill ." Jon Gonzales One of the biggest challenges salon owners face when making a hiring decision will depend on making the right decision when selecting a new member to your team. A hit and miss approach to hiring people is just unacceptable, especially in today's volatile business climate.  When you make your final decision, adding a new member to your team, make sure they share your vision, goals and quality control standards and will they be compatible with [Click here to read full article...]

2016-11-03T10:09:32-07:00February 21st, 2016|

Seven Business Mistakes Salon Owners Must Avoid

"Some of the best lessons we ever learned,we learned from our mistakes and failures." The beauty industry is rapidly changing. Business costs continue to rise, it seems like it is getting more difficult to find quality hairdressers, an economy that is struggling, staff turnover, price and commission wars, and the list goes on and on. With the abrupt closing of 56 beauty schools by the Dept.of Education due to alleged fraud and other violations,which I feel is just the beginning, beauty schools are jeopardizing the [Click here to read full article...]

2016-03-10T11:55:46-08:00February 14th, 2016|

Developing Your Own Apprenticeship Program

Developing Your Own  Apprenticeship Program I think as salon owners you will all agree that there is a tremendous need to develop cost effective apprenticeship program for on job training when adding a new member to your team,especially newcomers right out of beauty school.  All other professions have an apprenticeship programs except the beauty profession. Nine or ten months of beauty school is just not enough time to teach  other job market skills that are needed to compete in a very competitive job market,especially if [Click here to read full article...]

2016-04-22T13:25:53-07:00February 7th, 2016|

Time Management Tips for Salon/Spa Owners

" Money, I can only gain or lose. But time I can only use. So I must spend my time carefully."  Unknown author Time management is a critical skill salon owners must develop in today's tough economy. One of your leading challenges will depend on your ability to find more time developing your business management skills. How do you find time to work long hours a day behind the chair and meet all the challenges of owning a success and profitable business? One of the [Click here to read full article...]

2016-04-22T13:31:24-07:00January 17th, 2016|

Instilling A Professional and Positive Team Environment

Instilling a Professional and Positive Team Environment A house divided will always create a negative and unprofessional salon environment for staff, our clients, and management. No salon can experience long term growth, stability, and profitability without a team of professionals sharing the same goals and vision. As leader of your team it will be your responsibility and challenge to cultivate a team vision for your business and your team. Your business and your staff will succeed or fail as a team, period. The benefits of [Click here to read full article...]

2015-12-20T20:56:38-08:00December 27th, 2015|

Keys to Improving Staff Performance and Productivity

"I do not believe hairdressers perform poorly on purpose;they just have not been properly educated."  Jon Gonzales Assuming that you have taken the time to hire the right people who share your vision, goals, and educational concepts; your next step to improving your salon's greatest asset will be in educating and leading your staff to higher levels of performance and productivity. This will require strong leadership skills on your part as leader,mentor, and coach of your team. Your challenge is to  earn the trust and [Click here to read full article...]

2015-12-12T20:27:01-08:00December 13th, 2015|

Why Are So Many Hair Salons Failing?

Why Are So Many Hair Salons Failing? "If we are to find s0lutions to our challenges of salon ownership, we must clearly define our challenges."  - Jon Gonzales If there are three words that best describe the beauty profession and in particular, the challenges of owning a successful and profitable business; I’d say apathy, change, and turmoil. I’m sure you will all agree that  salon owners are facing many challenges and obstacles due to an uncertain economy  and a changing and difficult business environment. While [Click here to read full article...]

2015-11-20T18:07:58-08:00November 22nd, 2015|

Building Your Salons Team Culture

There are many ways to create your salons team culture that is both rewarding for your staff, your customers and for you. It is literally true that you can succeed best and quickest by helping others to succeed. – Napoleon Hill Here are some of my suggestions for creating teamwork and growth in your salon: Maintain staff stability --- combat staff turnover, no salon or staff will grow when you have a merry-go-round of staff turnover. Naturally your other staff members will question their job [Click here to read full article...]

2022-04-12T08:22:37-07:00May 12th, 2015|

Special Mother’s Day Greeting from Jon Gonzales

Happy Mother's Day! “There is only one pretty child in the world, and every mother has it” A Special Mothers Day Greeting from Jon Gonzales I want to pay a special tribute to all the mothers who are working as hairdresser’s, salon owners and beauty professionals working in the beauty profession. I respect and applaud you for your efforts in wanting  a better life for yourself and your family. For many married and single mothers who have a difficult task in trying to balance your [Click here to read full article...]

2016-10-23T21:48:29-07:00May 9th, 2015|

Employee Retention Guidelines

" As leader of your team,you must earn the trust and loyalty of your team." Jon Gonzales Staff turnover will always be a challenge for salon owners, especially with the growing trend towards franchise suites and booth rental. Sometimes one of your peak performers may want to enter another field,or is simply moving from the community. Developing a staff retention program will help you combat this growing challenge. The following tips will help you formulate your own plan of action in taking preventative steps in [Click here to read full article...]

2015-04-15T18:44:44-07:00April 20th, 2015|

Salon Owners Two Day Conference in Las Vegas, Nevada

" Unity among salon owners is strength ---when their is collaboration and teamwork among salon owners,wonderful things can happen." Salon Owner Conference. For too long, salon owners have struggled in meeting the many challenges and obstacles of salon ownership in isolation. Your not alone anymore. As salon owners we share a common bond in trying to build and grow our businesses. Many of our associations that are well meaning are not addressing the deep rooted challenges that are causing hard ships on owners or helping [Click here to read full article...]

2014-09-09T18:10:05-07:00September 8th, 2014|

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