stylists | Hairdresser Career Development Systems

Earning Customer Trust and Loyalty

Earning Customer Trust and Loyalty

" If you're kind to your customers and work hard to exceed their expectations, they will never forget you." Jon Gonzales As we struggle and recover from the Corona Virus, I urge you to start planning for your new grand opening. Today’s tough and changing economic environment will require new thinking, innovation, and a new mindset; and it starts with earning the trust and loyalty of customers, this should be a high priority when our salons reopen. Business practices [Click here to read full article...]

Jon2020-10-27T15:34:27-07:00August 10th, 2020|

Hairdresser Mistakes to Avoid

Hairdresser Mistakes to Avoid

This blog post is meant to serve as a reminder of common hairdresser mistakes that we have probably all made at one time or another while working in a salon. I know that this Corona Virus will end, so let's use this time for education and self improvement. "An error doesn't become a mistake until you refuse to correct it." - Orlando Battista By avoiding the simple mistakes listed below, you can improve your earning potential and successfully create a demand for your services. Crossing [Click here to read full article...]

Jon2020-04-12T09:57:59-07:00April 12th, 2020|

Overcoming Burnout and Anxiety

Overcoming Burnout and Anxiety

"Burnout is nature's way of telling you to take a break." Jon Gonzales Building and growing a hairdressing career or owning a salon/spa business can be daunting. Balancing your personal, professional and financial development is a challenging journey that can cause a series of peaks and balances that will from time to time cause burnout. Our current Corona Virus is certainly a concern for all of us. Instead of worrying and eventual burnout, use this idle time to start developing a passion for self improvement [Click here to read full article...]

hcds4you342020-04-03T13:25:11-07:00April 5th, 2020|

Bridging the Gap Between Staff and Management

Bridging the Gap Between Staff and Management

"A better dialogue between staff and management will combat staff turnover and misunderstandings." Jon Gonzales Earning the trust and loyalty of members of your staff is a constant challenge for salon owners. Why do some hairdressers perform so poorly? Why do some hairdressers allow themselves to be drawn into salon gossip and pettiness? Why do some hairdressers constantly change jobs? Why do some hairdressers always blame the boss for not being busy? Why do some hairdressers refuse to be part of your team? The list [Click here to read full article...]

Jon2020-03-08T11:21:58-07:00March 8th, 2020|

My Christmas Wish List for Salon Owners and Stylists

My Christmas Wish List for Salon Owners and Stylists

"Let Christmas play and make good cheer, for Christmas comes but once a year!" - Thomas Tusser I personally want to wish all my friends and colleagues and their families a very Merry Xmas and a Happy and Prosperous New Year. I do hope 2019 was a very good year for you and your salon. As we prepare to enter a new year with new challenges, I put together a personal wish list in the hope of making 2020 a better year, a year that [Click here to read full article...]

Jon2019-12-21T12:51:13-08:00December 22nd, 2019|

Happy Mother’s Day!

"To the world you might be one person, but to one person you might be the world." -- Anonymous This message is dedicated to all the mothers who work in the beauty profession. As a hairdresser, educator, and salon owner, I certainly understand the sacrifices you make daily in trying to earn a better living for yourself and your families. Trying to be a wife, a mother, or a single mother working to help yourself and family to a better life is truly inspiring to [Click here to read full article...]

hcds4you342018-05-12T11:07:28-07:00May 13th, 2018|

A Message from Jon Gonzales

Due to time restraints and my desire to add more educational content for my University of Higher Learning, as well as finishing up two new books for salon owners, and scheduling my 2 day business only seminar for salon owners in 2018; beginning Sunday, December 3rd, I will be suspending my weekly blog, which will resume on March 11th, 2018. As many of you know, I was able to retire financially independent and debt free. Along the way I had to find solutions to overcome [Click here to read full article...]

Jon2018-01-24T09:18:00-08:00December 3rd, 2017|

Honesty and a Code of Ethics

Many hairdressers and salon owners are working hard and experiencing challenges as they try to provide a better life for themselves and their families. In order to make this a reality, we must join together as professionals and address a topic that is hurting our salons, our profession, and our livelihoods. It my hope that this article will help bridge the gap between salon owners and hairdressers, so we can provide a better dialogue and better understanding between staff and management. It all starts with [Click here to read full article...]

Jon2017-11-19T09:23:43-08:00November 19th, 2017|

You’re Graduating from Beauty School! Now What?

You’re Graduating from Beauty School! Now What?

“You're graduating from beauty school — now what?” Congratulations for choosing a career in the beauty profession as your chosen profession. You have chosen a profession that offers unlimited opportunities provided you know what it takes and have what it takes to be a winner in a profession that can be fulfilling, challenging and potentially financially rewarding. As you proceed with your school education you need to ask this question, now what? what is your next step? Sadly many new beginners fail to maximize their [Click here to read full article...]

hcds4you342017-10-29T13:16:52-07:00October 29th, 2017|

The Cloud of Business Instability: Beware of Staff Turnover

The Cloud of Business Instability: Beware of Staff Turnover

A cloud hangs over the heads of all salon owners. One of your biggest business challenges owning a successful and profitable salon will depend on your ability to avoid staff turnover and business instability. In today's changing and volatile business environment, staff turnover will always be a great challenge to salon owners.The cost and time to find a quality replacement is just to costly. There are many things you can do to combat this growing challenge. You can start by creating conditions that fosters staff [Click here to read full article...]

Jon2017-10-22T09:27:53-07:00October 22nd, 2017|

Hairdresser’s Guide to Success

Why is it that some hairdressers make it big while others just get by? How do they stand above the crowd and gain that all important competitive edge? What secret hairdresser's guide do they follow to see such sweeping success? The truth is there are no magic secrets to being a peak performer than just following a few guidelines. The good news is that you will probably win by default because few in our profession will not take the time to learn; far too many [Click here to read full article...]

Jon2018-04-05T15:50:21-07:00October 8th, 2017|

Combating Burnout

Combating Burnout

"Find a place within where there's joy and the joy will burn out the pain." --- Joseph Campbell Do you sometimes feel overwhelmed? Do you sometimes lack the energy to perform at peak performance? Do you sometimes feel tired with no energy? Do you sometimes feel all stressed out, and worry about your bills? Do you find yourself sometimes feeling bored at work? Burnout is usually caused by physical and mental exhaustion caused by stress and worry, fatigue and other factors. Signs or symptoms [Click here to read full article...]

Jon2017-09-23T11:41:12-07:00September 24th, 2017|

How to Maximize Your Own Personal Growth and Development

How to Maximize Your Own Personal Growth and Development

"You and only you control your own destiny" Personal growth and development involves many factors such as clearly defining what will make you happy and your ability to unleash the power within to make your goals and dreams a reality. Are you maximizing your full learning and earning potential, have you clearly defined your goals and expectations or are you always looking for excuses to fail? Are you adapting to the many changes and challenges occurring within our profession? Far too many people depend [Click here to read full article...]

Jon2017-07-23T11:16:34-07:00July 23rd, 2017|

Staff Retention

Staff Retention Identifying and Avoiding the Causes of Staff Turnover is a major challenge for employers. As many of you are aware,the beauty profession has dramatically changed these past few years. Building your team is becoming increasingly difficult. It's difficult enough finding quality workers much less avoiding staff turnover. Many of your top hairdressers are are being offered suite rentals, or the options of entering into booth rental. No salon can maintain continued growth and profitability with a constant merry go round of staff instability [Click here to read full article...]

Jon2018-10-03T07:22:31-07:00April 30th, 2017|

Hairdresser Mistakes You Must Avoid

In today's competitive business climate, hairdresser mistakes can undermine your growth and development. Making mistakes most often leads to losing customers, something our salons cannot afford in a very competitive job market. No one's perfect, nor does any one perform poorly on purpose. Sometimes, mistakes happen. Here’s a list of common hairdresser mistakes that are hampering your performance and productivity. Avoid these simple hairdresser mistakes to become more efficient and successful in your quest to build a high end clientele. Maintain Stability -- Far too [Click here to read full article...]

Jon2017-04-02T07:43:52-07:00April 2nd, 2017|

Developing Self Confidence

Developing Self Confidence

"You are special and unique. Live up to your own expectations, not the expectations of others." Developing self confidence is a critical component to finding happiness within --- personally, professionally, and financially. We live in a very changing and uncertain economic climate. Many people fear the unknown; many more are in denial and refuse to change with the times. The beauty profession requires new thinking, new ideas, change, extra effort, and sacrifices. Without self confidence, these challenges will become overwhelming for any hairdresser or salon [Click here to read full article...]

Jon2021-09-30T11:59:03-07:00February 19th, 2017|

A New Beginning: New Year Resolutions for 2018

A New Beginning: New Year Resolutions for 2018

A New Beginning: New Year Resolutions for 2017 "Happiness is that particular sensation you encounter when you're just too busy to feel miserable." - Jon Gonzales I do hope you all enjoyed a very Merry Christmas and a Happy New Year. Now that the holiday season is behind us, let's plan and prepare for a new and successful year for your salon and team. Although many salon owners had a difficult time making a profit sadly and many more failed. As rising business costs [Click here to read full article...]

Jon2017-12-21T11:02:13-08:00January 3rd, 2017|

Your Road Map to Financial Independence

Your Road Map to Financial Independence

"Two ways to get rich ---spend less than what you make and make more than what you spend." Jon Gonzales Your Road map to Financial Independence. I know this is a topic that most people in the beauty profession ignores;but in my opinion, this is topic that is critically important,a topic usually ignored in the beauty profession One of the pitfalls we face as hairdressers and salon owners is that, more often than not, our jobs do not provide us with pension plans, medical insurance, [Click here to read full article...]

Jon2016-06-24T01:16:58-07:00June 26th, 2016|

Excelling at Customer Service

Excelling at Customer Service

"High end and well managed salons place a high priority on customer service." Jon Gonzales Your Competitive Edge Top salons set a high priority on excelling at customer service. Salon owners and hairdressers know that excelling at customer service gives them a competitive edge. Think about your own experiences when you patronize a business. Have you ever ever experienced poor customer service experiences at a clothing store, bank, grocery store, or restaurant? If so, you probably decided not to patronize that business again based on [Click here to read full article...]

Jon2016-06-19T11:37:32-07:00June 19th, 2016|

Booth Rental:Is It Right For You?

Booth Rental:Is It Right For You?

Booth Rental: Is It Right For You? I'm sure many people, especially those of you who are booth renters or salon owners who rent booths will not agree with article,but with over 49 years experiences as an salon owner, educator,business consultant, motivational speaker, seminar leader, and author , I feel I have earned the right to voice my opinion and speak out on this very controversial topic. If honesty and integrity is wrong, then I plead guilty. There is no substitute for basic honesty and [Click here to read full article...]

Jon2018-05-18T10:39:21-07:00May 22nd, 2016|

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