hairdressers | Hairdresser Career Development Systems

Earning Customer Trust and Loyalty

Earning Customer Trust and Loyalty

" If you're kind to your customers and work hard to exceed their expectations, they will never forget you." Jon Gonzales As we struggle and recover from the Corona Virus, I urge you to start planning for your new grand opening. Today’s tough and changing economic environment will require new thinking, innovation, and a new mindset; and it starts with earning the trust and loyalty of customers, this should be a high priority when our salons reopen. Business practices [Click here to read full article...]

Jon2020-10-27T15:34:27-07:00August 10th, 2020|

Crisis or Opportunity

Crisis or Opportunity

" Failure will never overtake me if my determination to succeed is strong enough" ~Og Mandino The Corona Virus has proven fatal in many industries due to the economy shutdown but particularly for salons and hairdressers. Many of our salons will not reopen. Why you might ask? Because many salons were already vulnerable, due to several underlying long-standing obstacles due to apathy, poor business management skills, and other ongoing challenges even before the corona virus hit us, any economic hit was bound to cause complete [Click here to read full article...]

Jon2020-05-17T13:16:57-07:00May 3rd, 2020|

Hairdresser Mistakes to Avoid

Hairdresser Mistakes to Avoid

This blog post is meant to serve as a reminder of common hairdresser mistakes that we have probably all made at one time or another while working in a salon. I know that this Corona Virus will end, so let's use this time for education and self improvement. "An error doesn't become a mistake until you refuse to correct it." - Orlando Battista By avoiding the simple mistakes listed below, you can improve your earning potential and successfully create a demand for your services. Crossing [Click here to read full article...]

Jon2020-04-12T09:57:59-07:00April 12th, 2020|

Overcoming Burnout and Anxiety

Overcoming Burnout and Anxiety

"Burnout is nature's way of telling you to take a break." Jon Gonzales Building and growing a hairdressing career or owning a salon/spa business can be daunting. Balancing your personal, professional and financial development is a challenging journey that can cause a series of peaks and balances that will from time to time cause burnout. Our current Corona Virus is certainly a concern for all of us. Instead of worrying and eventual burnout, use this idle time to start developing a passion for self improvement [Click here to read full article...]

hcds4you342020-04-03T13:25:11-07:00April 5th, 2020|

Keys to Influencing Customers

Keys to Influencing Customers

"You never get a 2nd chance to form a positive first impression." Jon Gonzales In today’s tough economic environment, building an upscale clientele begins with developing a positive first impression. The following steps will help you earn the trust and long term patronage of your customer. You never get a second chance to form a positive first impression. Keep in mind that today’s consumer has many choices and price ranges to choose from when searching for a hairdresser that meets and exceeds client expectations. [Click here to read full article...]

Jon2020-03-14T12:16:50-07:00March 15th, 2020|

Time Management for Salon Owners

Time Management for Salon Owners

Time is Money --- Jon Gonzales Do you manage time, or does time manage you? Do you sometimes feel overwhelmed due to lack of time? Get the feeling there is never enough time between business and your family? Don’t feel bad, this is just one of the many challenges of owning your own business. In today’s competitive economy, salon owners must wear many hats. Working salon owner, human resource expert, advertising and marketing expert, bookkeeper, mentor, leader, business person, educator, referee, manage people, working long [Click here to read full article...]

hcds4you342020-02-15T14:58:07-08:00February 16th, 2020|

Seven Tips to Achieve Financial Security

Seven Tips to Achieve Financial Security

"A big part of financial freedom is having your heart and mind free from worry about the what-ifs of life." - Suze Orman To many people in the beauty profession, sadly this topic will be ignored this topic will probably be ignored. Financial planning does not sell tickets, sadly glitter and hype does. Even worse, far too many of our hairdressers are struggling to make a good living, while far too many of our salons are failing. This need not happen to you. Many hairdressers, [Click here to read full article...]

Jon2020-01-25T15:00:29-08:00January 26th, 2020|

Happy New Year, A New Beginning

Happy New Year, A New Beginning

"I believe the best way to start a new year is to say I can, instead of I can't." - Jon Gonzales A New Beginning Now is the time to start planning and setting goals for a prosperous new year in business. By setting new goals and planning for the future, you will be able to avoid the many challenges of growing a profitable business for both hairdressers and salon owners. Rising business costs, new labor law mandates, a crack down on the misclassification of [Click here to read full article...]

Jon2019-12-28T17:46:09-08:00December 29th, 2019|

Staying Busy After the Holidays

" Finding ways to keep yourself and your team motivated will be your challenge." Jon Gonzales During the Holiday Season, most salons will be busy,especially if they are well managed. Unfortunately, after the holidays, many salons will experience a slow down period after the holidays. Overcoming the potential slow months of January, February, March and April; this can be a challenging period, especially to our younger workers trying to build a clientele. A tough and competitive economy doesn’t help matters. For this reason I urge [Click here to read full article...]

Jon2019-12-17T15:03:30-08:00January 27th, 2019|

Tips for Beauty School Graduates

“Your graduating from beauty school --- now what!" Congratulations for choosing cosmetology as your chosen profession. You have chosen a profession that offers unlimited opportunities provided you know what it takes and have what it takes to be a winner in a profession that can be fulfilling, challenging and potentially financially rewarding. Sadly many new beginners fail to maximize their full potential, due to unrealistic career and earning expectations before they even give their new career a chance to grow, they want to run before [Click here to read full article...]

Jon2018-11-10T14:41:26-08:00November 4th, 2018|

When a Good Worker Turns Bad

When a Good Worker Turns Bad

" When a good work refuses to be part of your team." - Jon Gonzales When a good worker drifts away from your efforts in building and growing a successful business-- the question is --how do I turn this person into a team player? The key to owning a successful and profitable business is to make sure everyone on your team contributes and shares your vision and goals of your salon. Business stability and growth will be your reward. Business will not continue to grow [Click here to read full article...]

Jon2018-09-30T09:15:13-07:00September 30th, 2018|

Building Your Championship Team

Building Your Championship Team

"Time spent building your championship team will be time well spent." Jon Gonzales Why is it so difficult to find hairdressers who truly have a passion about maximizing their full learning and earning potential ? Finding and keeping your diamond in the rough will be your key challenge in building your championship team and your business. There are many reasons why it is so difficult to find quality people who are serious about education and building a career in the beauty profession . [Click here to read full article...]

Jon2018-09-17T10:12:12-07:00September 16th, 2018|

Attracting New Clients

Attracting New Clients

Keeping your team busy within the salon should be a high priority, especially during the slow months. If your busy with plenty of customers, you are to be congratulated, but be forewarned: it doesn't take much for salons to fail. I have seen salons booming one year and empty the next during my 43 years as a salon owner. Complacency is your biggest challenge. We as professionals should all work hard to create value in our skills through ongoing self-improvement, so we can create a [Click here to read full article...]

Jon2018-08-31T19:07:30-07:00September 2nd, 2018|

Your Journey to Success (Part 3)

Your Journey to Success (Part 3)

For the past few weeks, we've been discussing why some people make it big while others barely get by. Now for our final part of our series, we'll look at the last guidelines you need to complete your journey to success. Your first step towards making your dreams and expectations starts from within and your attitude towards a better life for yourself and your family. Do you have what it takes? Do you know what it takes? Follow these guidelines with an open mind: Business [Click here to read full article...]

Jon2018-08-05T08:42:53-07:00August 5th, 2018|

Your Journey to Success (Part 2)

Last week we reviewed the characteristics of successful people, figuring out together why certain people tend to stand above the crowd. Now that's all mapped out, we continue our journey to success by learning from their triumphs. Like last week, I urge you to follow these guidelines within yourself every day to unleash your inner power. You and only you have the power to be as successful as you want to be. Follow these guidelines with an open mind: Professional Appearance --- are we are [Click here to read full article...]

hcds4you342018-07-22T10:59:26-07:00July 29th, 2018|

Your Journey to Success (Part 1)

Over the years I’ve made it a point to observe why some people make it big while others just get by. What personal characteristics set them above the crowd? I finally figured it out: they all seemed to have true grit, that fierce determination to succeed. I want to share some of my findings, so you too can obtain the same passion it takes to succeed. This is part one of my journey to success series, where I show you the key personal growth characteristics [Click here to read full article...]

hcds4you342018-07-22T10:45:39-07:00July 22nd, 2018|

Keys to Staff Retention

Keys to Staff Retention

Our business growth, stability and profitability depends heavily on staff retention. The performance of our staff and the avoidance of staff turnover and staff instability are keys to your salon's success. No salon can continue to grow and be profitable with a constant merry-go-round of staff turnover. How can we grow our business with constant business interruption? How are we to raise prices in this scenario? Maintaining staff stability benefits our salon, our staff, and our profession. Building and maintaining a truly championship team should [Click here to read full article...]

Jon2018-07-01T10:19:32-07:00July 1st, 2018|

Cheat Sheet to Owning a Successful Business

Building and growing a successful and profitable business in today’s tough economy by trial and error is just too costly. You don't have the time, energy, or money to be making mistakes. Trying to run a profitable business and adapting to the many changes occurring within our profession is crucial to survive. The following steps will help you meet the growing challenges of salon ownership. Be sure to review my cheat sheet to owning a successful business.Don't make salon ownership so complicated. Follow this cheat [Click here to read full article...]

Jon2019-12-17T15:54:41-08:00May 27th, 2018|

Hairdressers: Before You Jump Ship

Far too many hairdressers change jobs without thinking of the long term ramifications of their decision. In today's tough and uncertain economy, changing jobs can be risky especially with our current competitive business climate. When times get tough, you may want to jump ship, but be careful. It may be the biggest mistake of your career. If you're thinking about jumping ship, I do hope that these few tips will help you think clearly before you make a major decision regarding job change. Consider the [Click here to read full article...]

Jon2018-05-20T10:55:38-07:00May 20th, 2018|

Happy Mother’s Day!

"To the world you might be one person, but to one person you might be the world." -- Anonymous This message is dedicated to all the mothers who work in the beauty profession. As a hairdresser, educator, and salon owner, I certainly understand the sacrifices you make daily in trying to earn a better living for yourself and your families. Trying to be a wife, a mother, or a single mother working to help yourself and family to a better life is truly inspiring to [Click here to read full article...]

hcds4you342018-05-12T11:07:28-07:00May 13th, 2018|

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