estheticians | Hairdresser Career Development Systems - Page 2

Crafting Your Employee Handbook

The key to employee training begins with your employee handbook. As our economy struggles, salon/spa owners are being stymied by government regulations that make it difficult and challenging to own a small and profitable business. Compounding the many challenges salon owners face is how to avoid turnover and improving staff performance and productivity. You can avoid a lot of hardship and protect your rights as an employer, as well as protecting the rights of your employees, by drafting a well thought-out employee handbook. How can [Click here to read full article...]

Jon2018-04-15T10:10:13-07:00April 15th, 2018|

A Message from Jon Gonzales

Due to time restraints and my desire to add more educational content for my University of Higher Learning, as well as finishing up two new books for salon owners, and scheduling my 2 day business only seminar for salon owners in 2018; beginning Sunday, December 3rd, I will be suspending my weekly blog, which will resume on March 11th, 2018. As many of you know, I was able to retire financially independent and debt free. Along the way I had to find solutions to overcome [Click here to read full article...]

Jon2018-01-24T09:18:00-08:00December 3rd, 2017|

Honesty and a Code of Ethics

Many hairdressers and salon owners are working hard and experiencing challenges as they try to provide a better life for themselves and their families. In order to make this a reality, we must join together as professionals and address a topic that is hurting our salons, our profession, and our livelihoods. It my hope that this article will help bridge the gap between salon owners and hairdressers, so we can provide a better dialogue and better understanding between staff and management. It all starts with [Click here to read full article...]

Jon2017-11-19T09:23:43-08:00November 19th, 2017|

The Cloud of Business Instability: Beware of Staff Turnover

The Cloud of Business Instability: Beware of Staff Turnover

A cloud hangs over the heads of all salon owners. One of your biggest business challenges owning a successful and profitable salon will depend on your ability to avoid staff turnover and business instability. In today's changing and volatile business environment, staff turnover will always be a great challenge to salon owners.The cost and time to find a quality replacement is just to costly. There are many things you can do to combat this growing challenge. You can start by creating conditions that fosters staff [Click here to read full article...]

Jon2017-10-22T09:27:53-07:00October 22nd, 2017|

Hairdresser’s Guide to Success

Why is it that some hairdressers make it big while others just get by? How do they stand above the crowd and gain that all important competitive edge? What secret hairdresser's guide do they follow to see such sweeping success? The truth is there are no magic secrets to being a peak performer than just following a few guidelines. The good news is that you will probably win by default because few in our profession will not take the time to learn; far too many [Click here to read full article...]

Jon2018-04-05T15:50:21-07:00October 8th, 2017|

Combating Burnout

Combating Burnout

"Find a place within where there's joy and the joy will burn out the pain." --- Joseph Campbell Do you sometimes feel overwhelmed? Do you sometimes lack the energy to perform at peak performance? Do you sometimes feel tired with no energy? Do you sometimes feel all stressed out, and worry about your bills? Do you find yourself sometimes feeling bored at work? Burnout is usually caused by physical and mental exhaustion caused by stress and worry, fatigue and other factors. Signs or symptoms [Click here to read full article...]

Jon2017-09-23T11:41:12-07:00September 24th, 2017|

Building Customer Loyalty to Your Business

Building Customer Loyalty to Your Business

"Building customer loyalty to your business will require a powerful communication strategy with your customers." - Jon Gonzales What sets one's salon apart from another is more than just the quality of their stylists and services. It is how well they connect with their customers and future customers. Exceeding client expectations should be a high priority. Sadly, many salons and hairdressers take their loyal customers for granted and fail to bond with their customers by developing strong personal relationships with them. This kind of behavior [Click here to read full article...]

Jon2017-09-10T12:00:34-07:00September 10th, 2017|

Salon Owners Must Speak Out!

Salon Owners Must Speak Out!

" There are no rules here,we as salon owners must speak out" - Jon Gonzales After 43 years in the trenches as a working hairdresser/salon owner and 10 years as an consultant and educator ,I feel I have earned the right to speak out and voice my concerns and opinions about the challenges facing hairdressers, salon owners and our profession as a whole. Although I am expressing my own views, I know many of my colleagues share these same views. Far too many salon owners [Click here to read full article...]

Jon2022-04-12T08:37:38-07:00July 30th, 2017|

How to Measure Your Success and Happiness

How to Measure Your Success and Happiness

"Don't measure yourself by what you have accomplished.but by what you should have accomplished." - John Wooden People measure success and happiness in many ways. Many people measure success by wealth, while other people measure success in other areas. Personally I never measure success and happiness based just on money alone. We know that wealth does not guarantee total happiness. I personally measure wealth by family, peace of mind, good health, fulfillment and helping and impacting the lives of others. Of course we [Click here to read full article...]

Jon2017-07-02T11:09:29-07:00July 2nd, 2017|

Finding Quality and Affordable Education

Finding Quality and Affordable Education

"Live as if you were to die tomorrow, learn as if you were to live forever." - Gandhi Finding quality and affordable education in the beauty profession is becoming increasingly difficult. In my opinion 90% of education in the beauty profession is focused on the needs of product companies seeking to brand their name or products. Yes retail is important, but more and more of these product companies urge us to sell their products to the consumer only to see these same products sold at [Click here to read full article...]

Jon2018-06-30T22:35:57-07:00June 11th, 2017|

Apprenticeship Junior Stylist Program

There is a tremendous need for an on-the-job apprenticeship junior stylist training program for new hairdressers after graduating from beauty school. Unfortunately, lack of hands-on experience on real customers is a major challenge facing employers when adding new members to your team. With the new minimum wage and overtime laws, this makes our challenges more difficult. Salon owners are struggling to find well trained professionals who are capable of meeting and exceeding higher levels of excellence in meeting high job market and consumer demands without [Click here to read full article...]

Jon2017-10-14T09:26:43-07:00May 28th, 2017|

Staff Retention

Staff Retention Identifying and Avoiding the Causes of Staff Turnover is a major challenge for employers. As many of you are aware,the beauty profession has dramatically changed these past few years. Building your team is becoming increasingly difficult. It's difficult enough finding quality workers much less avoiding staff turnover. Many of your top hairdressers are are being offered suite rentals, or the options of entering into booth rental. No salon can maintain continued growth and profitability with a constant merry go round of staff instability [Click here to read full article...]

Jon2018-10-03T07:22:31-07:00April 30th, 2017|

How Do You Measure Success and Happiness?

How Do You Measure Success and Happiness?

People measure success and happiness in many ways. Your challenge is to carefully define your own unique guidelines to your own happiness. For example many measure success by wealth alone, to many people this is important, but we all know there are many other factors on how to measure success and happiness. Personally I never measure success and happiness based on money , I measure wealth by family, peace of mind, good health, fulfillment and helping others. Of course we all know that money [Click here to read full article...]

Jon2017-03-12T12:31:39-07:00March 12th, 2017|

A Tough Message Love from Jon Gonzales

I can tell you what you want to hear and make you feel good, but motivation only last a couple of weeks,or i can give you tough love and tell you what you need to hear, and yes I will step on a few toes including my own. As professionals I know you want straight talk, not the glitter and hype within our profession. If we are to grow we need to have the courage to look on the dark side of our profession if [Click here to read full article...]

Jon2018-08-28T00:36:17-07:00March 12th, 2017|

Turning Business Challenges into Opportunities

Turning Business Challenges into Opportunities

"I am a great believer in luck: I find the harder I work to grow my business, the more I experience it." - Jon Gonzales It’s no secret that the beauty industry is product driven and needs educational reform. Sadly, many salons will fail because far too many salon owners are in denial and will not seek out education with an open mind---especially in regards to business management. In spite of the many challenges salon owners face daily, I see a coming boom for open [Click here to read full article...]

Jon2017-02-11T14:27:06-08:00February 12th, 2017|

How to Find and Keep Top Talent

“Time spent hiring peak performers will be a great investment and time well spent.” – Jon Gonzales Finding and keeping top talent is a key component to building and keeping your championship team. As I travel throughout the United States and Canada presenting my business seminars to salon owners and managers, one of the top questions I am asked over and over by salon owners; how do I find quality hairdressers? Why is it so difficult to find talent who truly have a passion about [Click here to read full article...]

hcds4you342017-02-05T11:40:15-08:00February 5th, 2017|

Financial Planning —- Start Now!

Financial Planning —- Start Now!

" A big part of financial freedom is having your heart and mind free of worry about the what-ifs of life." ---Suze Orman A New Year is an excellent time to develop an action plan for securing your financial independence and financial planning. I think you’ll all agree that the cost of living keeps escalating, and with the way things are going, you may have to wait to retire until age 70 before claiming social security benefits. Another challenge that’s confronting hairdressers is the rising [Click here to read full article...]

Jon2017-01-31T09:15:59-08:00January 30th, 2017|

A New Beginning: New Year Resolutions for 2018

A New Beginning: New Year Resolutions for 2018

A New Beginning: New Year Resolutions for 2017 "Happiness is that particular sensation you encounter when you're just too busy to feel miserable." - Jon Gonzales I do hope you all enjoyed a very Merry Christmas and a Happy New Year. Now that the holiday season is behind us, let's plan and prepare for a new and successful year for your salon and team. Although many salon owners had a difficult time making a profit sadly and many more failed. As rising business costs [Click here to read full article...]

Jon2017-12-21T11:02:13-08:00January 3rd, 2017|

Developing an Effective Customer Communication Strategy

Developing an Effective Customer Communication Strategy

"If you are unable to get your message across about the benefits of your services and products,your marketing efforts won't work." Salon owners that know how to develop effective communication strategies with their current customers and know how to connect with future customers for maximum effect will instantly improve their bottom line by keeping their clients informed. Salons that not only connect with their customers but also strive to cement long time relationships that are long lasting and beneficial to both will clearly stand [Click here to read full article...]

Jon2017-11-07T17:42:23-08:00November 6th, 2016|

Your Road Map to Financial Independence

Your Road Map to Financial Independence

"Two ways to get rich ---spend less than what you make and make more than what you spend." Jon Gonzales Your Road map to Financial Independence. I know this is a topic that most people in the beauty profession ignores;but in my opinion, this is topic that is critically important,a topic usually ignored in the beauty profession One of the pitfalls we face as hairdressers and salon owners is that, more often than not, our jobs do not provide us with pension plans, medical insurance, [Click here to read full article...]

Jon2016-06-24T01:16:58-07:00June 26th, 2016|

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