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Tag Archives | beauty schools

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Overcoming Time Restraints

“Improve your time and your time will improve your efforts. – Jon Gonzales Overcoming Time Restraints Salon owners must wear many while trying to build a profitable and successful business. Developing your business management skills, human resource expert, managing people, marketing expert, and the heavy duties and responsibilities of owning your own business, can seem […]

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Salon Owners Must Speak Out!

” There are no rules here,we as salon owners must speak out” – Jon Gonzales After 43 years in the trenches as a working hairdresser/salon owner  and 10 years as an consultant and educator ,I feel I have earned the right to speak out and voice my concerns and opinions about the challenges facing hairdressers, […]

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You’re Graduating from Beauty School! Now What?

“You’re graduating from beauty school — now what?” Congratulations for choosing  a career in the beauty profession as your chosen profession. You have chosen a profession that offers unlimited opportunities provided you know what it takes and have what it takes to be a winner in a profession that can be fulfilling, challenging and potentially […]

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How to Measure Your Success and Happiness

                  “Don’t measure yourself by what you have accomplished.but by what you should have accomplished.” – John Wooden  People measure success and happiness in many ways. Many people measure success by wealth, while other people measure success in other areas. Personally I never measure success and happiness based just on money alone. We know […]

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Hairdressers Guide to Success

Why is it that some hairdressers make it big while others just get by? How do they stand above the crowd and gain that all important competitive edge?  What makes them different than all the other hairdressers in their community? What is their competitive edge? What is their secret to success? There are no magic […]

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Affordable education is another key for success

Finding Quality and Affordable Education

“Live as if you were to die tomorrow, learn as if you were to live forever.” – Gandhi Finding quality and affordable education in the beauty profession is becoming increasingly difficult. In my opinion 90% of education in the beauty profession is focused on the needs of product companies seeking to brand their name or […]

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Keeping Customers Part 1:

Keeping Customers in today’s competitive and changing business environment is challenging to say the least. Salon owners can no longer afford a trial-and-error approach to client retention. With skyrocketing business costs, heightened consumer demands, rising competition, and the escalating costs of marketing and advertising, salon owners cannot afford the devastating effects of customer loss…it’s just […]

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How Do You Measure Success and Happiness?

  People measure success and happiness in many ways. Your challenge is to carefully define your own unique guidelines to your own happiness. For example many measure success by wealth alone, to many people this is important, but we all know there are many other factors on how to measure success and happiness. Personally I […]

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A Tough Message Love from Jon Gonzales

A Tough Message Love from Jon Gonzales

I can tell you what you want to hear and make you feel good, but motivation only last a couple of weeks,or i can give you tough love and tell you what you need to hear, and yes I will step on a few toes including my own. As professionals I know you want straight […]

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Developing Self Confidence

“You are special and unique. Live up to your own expectations, not the expectations of others.” Developing self confidence is a critical component to finding happiness within — personally, professionally, and financially. We live in a very changing and uncertain economic climate. Many people fear the unknown; many more are in denial and refuse to […]

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Renew Your Passion of Owning a Successful Business

“Persistence and determination will give you the power to prevail over all obstacles.” Owning a successful business is a daunting experience and can seem overwhelming at times. As a salon owner you must wear many hats. The many challenges of salon ownership in a very volatile economy can be overwhelming. I’m sure everything that has […]

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Earning Customer Trust and Loyalty

In today’s tough economic environment earning the trust and loyalty of customers should be a high priority. Today’s consumer has more choices and price ranges to choose from when selecting a salon that best suits their beauty needs.Competition is fierce,especially if you want  earn the trust and long term loyalty of your customer especially if […]

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Building Your Team

                   “Time spent hiring peak performers will be a great investment and time well spent.” – Jon Gonzales  Why is it so difficult to find hairdressers who truly have a passion about maximizing their full learning and earning potential ? Finding and keeping your diamond in the rough will be your key challenge in building […]

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Seven Tips for Beauty School Graduates on Finding Your Winning Salon for Employment

Seven Tips for Beauty School Graduates on Finding Your Winning Salon for Employment

“ Your graduating from beauty school — now what !” Congratulations for choosing cosmetology as your chosen profession. You have chosen a profession that offers unlimited opportunities provided you know what it takes and have what it takes to be a winner in a profession that can be fulfilling, challenging and potentially financially rewarding. Sadly […]

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Salon Owners: Eight Incredible Days to Renew Your Passion!

  “Let us unite as salon owners and  professionals;let us cherish the unity and pride that binds us together.” You’re invited to be part of our new grass roots movement by attending our 8 Day Salon Owners Summit Conference sailing to the Caribbean February 1-8th. We will be visiting The Bahamas,Curacao,Netherlands Antilles and Aruba,Netherlands Antilles,sailing […]

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Keys to Success and Happiness for Hairdressers

  “Success is not the key to success. Happiness is the key to success..If you love what you are doing,you will be successful.” Albert Schweitzer   Many hairdressers are trying to raise their standard of living for themselves and their families in a very difficult economic environment. The question is how do you meet these […]

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Tips on Staying Busy After the Holidays

” Finding ways to keep yourself and your team motivated will be your challenge.”  Jon Gonzales During the Holiday Season, most salons will be busy,especially if they are well managed. Unfortunately, after the holidays, many salons will experience a slower period after the holidays. Overcoming the potential slow months of January, February, March and April; […]

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Tips on Improving Staff Performance and Productivity

  ‘The salon owner who is able to create conditions that foster loyalty will be presented with countless opportunities.”   As I travel the country I am always asked how I can improve staff performance and productivity. Establishing strong work habits and positive attitudes within your salon is a major challenge to salon owners. Many […]

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Six Tips on What it Takes to Succeed

  ” A formal education will make you a living;self-education will make you a fortune.” -Brian Tracey   As I travel throughout the United States and Canada, presenting my business and personal growth classes, I am always asked the same questions, how can I reach higher levels of excellence  in the beauty profession? Why do […]

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