Mistakes Hairdessers Should Avoid

"It is a mistake to look too far ahead.Only one link of the chain of destiny can be handled one at a time."- Winston Churchill Many of us with experience were unprepared for a competitive job market. Many thought that graduating from beauty school would be all that we would need to build our careers. Much of the education today is outdated and and needs reform. Unfortunately there were other skills we failed to develop such as people and communication skills, excelling at customer service, [Click here to read full article...]

2021-09-30T11:59:03-07:00June 3rd, 2012|

Time for Educational Reform

  "Develop a passion for learning and self improvement. if you do,you will never cease to grow." As I travel throughout the United States and Canada conducting my presentations at major hair shows and conducting my business seminars for salon owners, I am always asked the same questions. How can I prevent and overcome staff turnover? How can I compete with booth rental salons? Why can't we as salon owners not have an equal playing field? How can I find committed hairdressers? Why do many [Click here to read full article...]

2022-04-12T09:37:11-07:00May 27th, 2012|

Excellence Starts at The Top

" Authority does not make you a leader; it gives you the opportunity to be one." If you can’t manage yourself, how can you expect to manage your team? Whether you like it or not, you are captain of your team. If you expect excellence within your staff, then you must lead the way in developing excellence within yourself as a salon owner. It’s important to understand, that your teams winning attitude starts with you. Your ability to develop a team spirit where everyone [Click here to read full article...]

2022-04-12T09:33:37-07:00March 31st, 2012|

Tips to Developing Your Championship Team

"Coming together is a beginning, keeping together is progress,working together is success."- Henry Ford The inability to hire the right people when adding a new member to your team is one of the leading causes of staff turnover and business interruption. Our business is such that we must rely heavily on the performance and stability of our staff to keep growing our business. No business can grow and improve profits with a team that do not share your goals and values. A house divided will [Click here to read full article...]

2012-03-11T01:15:13-08:00March 11th, 2012|

Understanding Hairdresser Needs

"A Strong leader makes other people feel valued and appreciated." I believe in the course of trying to grow a successful business we as salon owners, sometimes forget the personal and professional needs of the people that work in our salons. We cannot expect our hairdressers to have the same motivation as ourselves. Not everyone has the same motivations and goals. Your challenge as a salon owner and leader of your team is to understand their needs and blend all these different needs into a [Click here to read full article...]

2012-02-26T01:01:19-08:00February 26th, 2012|

Why Do So Many Salons Fail ?

" It is more honorable to acknowledge our faults than to boast of our merits." I think you all will agree, that salon owners are facing many business challenges. Rising business costs,turnover,commission and price wars, booth rental issues, finding good help,finding education that is not biased towards product company needs,to name a few of the challenges salon owners face. A tough and uncertain economy also compounds our obstacles. There are many other reasons why salons struggle and many more fail. Here are a few [Click here to read full article...]

2022-04-12T09:29:46-07:00February 5th, 2012|

The Benefits of Writing Your Own Blog

"You have a wonderful opportunity to inspire and lift the spirits of others." Jon Gonzales With the popularity of social media, salon owners and hairdressers have a great opportunity to build visibility and promote customer loyalty to your business writing your own blog. The purpose of writing a compelling blog post is to inform your loyal customers and attract new customers, by providing useful information that  will be benefit your present customers and future customers. By providing non promotional information such as beauty tips, how [Click here to read full article...]

2012-01-29T00:04:19-08:00January 29th, 2012|

Common Mistakes Hairdressers Should Avoid

" Identify and learn from your mistakes and build on your successes." Here’s a list of common hairdresser mistakes that we have probably all made at one time or another while working in a salon.  By avoiding these simple mistakes, you can improve your earning potential and grow your career. As professionals we must all do our part in raising the image of our profession to a higher level . The following simple guidelines will help us in our efforts at client retention. Irregular Work [Click here to read full article...]

2012-01-19T20:35:02-08:00January 19th, 2012|

Guidelines to Owning a Successful and Profitable Salon

" Many people will argue that education is expensive --- try Ignorance!" A recent government study showed that 94% of all business failures were due to poor business management skills on the part of the owner. Although 2012 will be a very challenging year for salon owners, I feel 2012 can be a great year for well managed salons. Salon owners who develop powerful business management skills you will learn how to work smarter, not harder and succeed. Salon owners who know how  to identify [Click here to read full article...]

2012-01-07T22:33:58-08:00January 7th, 2012|

Eight Tips on How to Motivate Your Team

"Attitude is not a skill. It is an attitude." -- Ralph Marston Improving staff performance and productivity will always be a major challenge in taking your team and your salon to  higher levels of excellence.  As coach of your team you need to help them stay motivated as professionals . You must show them how to maximize their full learning and earning potential,by helping them learn self motivation guidelines. You must make them aware that they must take full responsibility for their own success or [Click here to read full article...]

2011-11-26T23:42:43-08:00November 26th, 2011|

Six Tips to Overcoming Time Restraints

" Time is what we want most,but what we use worst." -William Penn Lack of time is a constant challenge facing salon owners. We all also know the keys to owning a successful and profitable business and still have a family life requires a lot of time and hard work. In today’s challenging economy time management will play a major role in your efforts in developing powerful business management skills and grow a successful and profitable business. Learning to work smarter,not harder will be [Click here to read full article...]

2022-04-12T09:20:30-07:00October 8th, 2011|

Five Tips to Growing Your Business

" Customer service should be a high priority in growing your business." Salon owners face many challenges in today’s competitive and difficult business environment. Rising business costs, rising competition, price wars, and the list goes on and on. Finding answers to these challenges by trial and error is just too costly” The key to owning a successful and profitable business will depend on many factors. One of the key factors to growing your business and owning and growing a successful business will depend on [Click here to read full article...]

2022-04-12T09:17:43-07:00July 9th, 2011|

How To Avoid Customer Loss

"Treat every customer as if they sign your paycheck --- because they do." With skyrocketing business costs, heightened consumer demands, rising competition and the escalating costs of marketing and advertising, salon owners cannot afford the devastating effects of customer loss, it’s just too costly! Salon owners and staff can no longer afford a trial-and-error approach to client retention. Word of Mouth Advertising... The Best & Cheapest Form of Advertising! Satisfied customers will patronize your business again and again and will be happy to recommend your [Click here to read full article...]

2011-04-22T06:00:09-07:00April 22nd, 2011|

Five Tips for Improving Staff Performance

"The main ingredient of stardom is the rest of the team." John Wooden Five Tips for Improving Staff Performance One of the biggest challenges of owning a hair/spa salon business is improving staff performance and productivity. It starts with the owner. Excellence does start at the top. Before you can manage others you must be able to manage yourself if you want to earn the trust and respect of your team. Managing people who share your vision and goals can be daunting. The question [Click here to read full article...]

2022-04-12T09:08:59-07:00April 15th, 2011|

Money Tips for Women in the Beauty Industry

Although many of these tips are geared towards women, they also apply for men as well.As hairdressers and salon owners we tend to invest most of our time  developing our artistic skills, we seldom think of planning for our financial future.In today’s tough economy, the cost of living will continue to escalate as evidenced by rising gas prices as an example. It’s not how much you earn that will determine your financial future; It’s what you do with your money that will determine your financial [Click here to read full article...]

2022-04-12T09:02:22-07:00March 25th, 2011|

Five Business Tips for Improving Your Business

" Work hard to take your business and team to a higher level." In today's tough economy improving the growth and profitability of your business, should be a high priority. You can no longer afford to just hope that your business is going to grow with out effort. As leader of your team it is your responsibility to take your business and staff to a higher level of excellence. Your staff’s livelihood depends on your decision making efforts in growing and making your business [Click here to read full article...]

2022-04-12T08:58:56-07:00February 26th, 2011|

Special Preview Announcement from Jon Gonzales

Coming to Toronto , Canada Monday, May 9, 2011 Are You Concerned about the Future Growth and Profitability of your Business? Do You Want To Develop Powerful Business Management Skills? Are You Concerned With Rising Business Costs? Do You find it Difficult to find Committed Hairdressers for Your Team? Are You Being Compensated Enough for the Long Hours and Hard Work of Owning Your Business? Dear Colleague and Friend, I am pleased to make a preview announcement of my upcoming all day [Click here to read full article...]

2022-04-12T08:39:35-07:00February 26th, 2011|

Five Steps to Making Your Success a Reality

"Never accept mediocrity, good is not enough."These are troubling times for our country and our profession. Everywhere you turn there is doom and gloom. Unemployment, growing deficits, and rising business costs to name but a few of the challenges we face.Despite these difficult times, I feel there has never been a better time for both hairdressers and salon owners to succeed.Unfortunately far too many of our colleagues will follow the doom and gloom crowd always looking for excuses to fail.Sadly far too many salons and [Click here to read full article...]

2022-04-12T08:55:43-07:00February 5th, 2011|

Proposed Salon Owner’s Summit Conference: Are You Interested?

It's Time for Unity Among Salon Owners Dear Friends and Colleagues, I want to share some exciting news and proposals with you. As I travel throughout the United States and Canada, it is apparent that it is time to unite as professionals and take back our profession and our salons. We must address the causes of many of the challenges and obstacles salon owners and hairdressers face daily. For too long, salon owners have been isolated in having to battle the many deep-rooted challenges and [Click here to read full article...]

2022-04-12T08:51:24-07:00January 24th, 2011|

Financial and Retirement Planning

'"Becoming wealthy is not a matter of how much you earn,who your parents are,or what you do --- it is a matter of managing your money properly" --- Noel Whittaker One of the pitfalls we face as hairdressers and salon owners is that, more often than not, our jobs do not provide us with pension plans, medical insurance, paid vacation, or other benefit packages like other professions. As a result, many in our profession end up living paycheck to paycheck and seldom take the time [Click here to read full article...]

2022-04-12T08:36:51-07:00September 26th, 2010|

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