A Hairdresser’s Guide to Making Money

" Money is better then poverty,if only for financial reasons." - Woody Allen It is a proven fact that the income and standard of living of hairdresser’s is not keeping pace  with other professions. Most hairdresser’s have no pensions, medical insurance, paid vacations and other perks compared to other professions. Far too many of our colleagues work pay check to pay check and just get by. As I view many of the chat rooms, there is hardly a mention about achieving financial independence and financial [Click here to read full article...]

2011-08-06T22:57:53-07:00August 6th, 2011|

How To Get More Customers Into Your Salon Using Social Media

"Profit in business comes from repeat customers, customers that boast about your products or services, and that brings friends and endorsements from them.” – W. Edwards Deming Below is a guest post from my social media consultant in which she shares tips that will help you get started with, or expand, your social media presence - Jon Gonzales Millions of people are using social media sites like Facebook, Twitter, Foursquare, etc… on a daily basis and many of them use the sites via their mobile [Click here to read full article...]

2022-04-12T09:11:00-07:00May 29th, 2011|

How To Avoid Customer Loss

"Treat every customer as if they sign your paycheck --- because they do." With skyrocketing business costs, heightened consumer demands, rising competition and the escalating costs of marketing and advertising, salon owners cannot afford the devastating effects of customer loss, it’s just too costly! Salon owners and staff can no longer afford a trial-and-error approach to client retention. Word of Mouth Advertising... The Best & Cheapest Form of Advertising! Satisfied customers will patronize your business again and again and will be happy to recommend your [Click here to read full article...]

2011-04-22T06:00:09-07:00April 22nd, 2011|

Five Tips for Improving Staff Performance

"The main ingredient of stardom is the rest of the team." John Wooden Five Tips for Improving Staff Performance One of the biggest challenges of owning a hair/spa salon business is improving staff performance and productivity. It starts with the owner. Excellence does start at the top. Before you can manage others you must be able to manage yourself if you want to earn the trust and respect of your team. Managing people who share your vision and goals can be daunting. The question [Click here to read full article...]

2022-04-12T09:08:59-07:00April 15th, 2011|

Five Steps to Making Your Success a Reality

"Never accept mediocrity, good is not enough."These are troubling times for our country and our profession. Everywhere you turn there is doom and gloom. Unemployment, growing deficits, and rising business costs to name but a few of the challenges we face.Despite these difficult times, I feel there has never been a better time for both hairdressers and salon owners to succeed.Unfortunately far too many of our colleagues will follow the doom and gloom crowd always looking for excuses to fail.Sadly far too many salons and [Click here to read full article...]

2022-04-12T08:55:43-07:00February 5th, 2011|

Build Customer Loyalty to Your Business by Developing a Powerful Communication Strategy

What sets one salon apart from another is more than just the quality of their stylists and services. It is how well they connect with their customers. Sadly, many hairdressers and salon owners take their customers for granted and do not develop strong personal relationships with them. That kind of attitude can be devastating to a business. Consumers know there are plenty of other salon sand price ranges to choose from in their community . If they don’t feel a sense of loyalty for their [Click here to read full article...]

2016-04-26T13:51:23-07:00March 17th, 2010|

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