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Business Mistakes Salon Owners Must Avoid

Some of the best lessons we learn, we learn from our mistakes and failures.These are some of the business mistakes we must avoid if we are to grow a profitable business Unfortunately, learning by trial and error in today’s competitive and changing business environment is just too costly. The beauty industry is rapidly changing. Business […]

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My Christmas Wish List for Salon Owners and Stylists

” Let Christmas play and make good cheer, for Christmas comes but once a year!” – Thomas Tusser I personally want to wish all my friends and colleagues and their families a very Merry Xmas and a Happy and Prosperous New Year. I do hope 2016 was a very good year for you and your […]

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Excelling at Customer Service

“High end and well managed salons place a high priority on customer service.”  Jon Gonzales Your Competitive Edge Top salons set a high priority on excelling at  customer service. Salon owners and hairdressers  know that excelling at customer service gives them a competitive edge. Think about your own experiences when you patronize a business. Have […]

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Earning Customer Trust and Loyalty

In today’s tough economic environment earning the trust and loyalty of customers should be a high priority. Today’s consumer has more choices and price ranges to choose from when selecting a salon that best suits their beauty needs.Competition is fierce,especially if you want  earn the trust and long term loyalty of your customer especially if […]

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Time Management Tips for Salon/Spa Owners

” Money, I can only gain or lose. But time I can only use. So I must spend my time carefully.”  Unknown author Time management is a critical skill salon owners must develop in today’s tough economy. One of your leading challenges will depend on your ability to find more time developing your business management […]

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Building Customer Loyalty to Your Business

“Building customer loyalty to your business will require a powerful communication strategy with your customers.” – Jon Gonzales What sets one’s salon apart from another is more than just the quality of their stylists and services. It is how well they connect with their customers. Sadly, many salons and hairdressers take their loyal customers for […]

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Five Tips on Clearly Defining Your Terms of Employment

  “How can you expect your team to perform if  they don’t know what’s expected and how your expectations  will be measured.”          I’m always asked the same questions by salon owners. How do I deal with a problem employee who refuses to be part of my team? How do I deal with salon gossip […]

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Tips on Staying Busy After the Holidays

” Finding ways to keep yourself and your team motivated will be your challenge.”  Jon Gonzales During the Holiday Season, most salons will be busy,especially if they are well managed. Unfortunately, after the holidays, many salons will experience a slower period after the holidays. Overcoming the potential slow months of January, February, March and April; […]

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Excellence Starts at The Top

   ” Authority does not make you a leader; it gives you the opportunity to be one.” If you can’t manage yourself, how can you expect to manage your team? Whether you like it or not, you are captain of your team. If you expect excellence within your staff, then you must lead the way […]

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Understanding Hairdresser Needs

“A Strong leader makes other people feel valued and appreciated.” I believe in the course of trying to grow a successful business we as salon owners, sometimes forget the personal and professional needs of the people that work in our salons. We cannot expect our hairdressers to have the same motivation as ourselves. Not everyone […]

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The Benefits of Writing Your Own Blog

“You have a wonderful opportunity to inspire and lift the spirits of others.” Jon Gonzales With the popularity of social media, salon owners and hairdressers have a great opportunity to build visibility and promote customer loyalty to your business writing your own blog. The purpose of writing a compelling blog post is to inform your […]

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Common Mistakes Hairdressers Should Avoid

” Identify and learn from your mistakes and build on your successes.” Here’s a list of common hairdresser mistakes that we have probably all made at one time or another while working in a salon.  By avoiding these simple mistakes, you can improve your earning potential and grow your career. As professionals we must all […]

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A Hairdresser’s Guide to Making Money

” Money is better then poverty,if only for financial reasons.” – Woody Allen It is a proven fact that the income and standard of living of hairdresser’s is not keeping pace  with other professions. Most hairdresser’s have no pensions, medical insurance, paid vacations and other perks compared to other professions. Far too many of our […]

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How To Avoid Customer Loss

“Treat every customer as if they sign your paycheck — because they do.” With skyrocketing business costs, heightened consumer demands, rising competition and the escalating costs of marketing and advertising, salon owners cannot afford the devastating effects of customer loss, it’s just too costly! Salon owners and staff can no longer afford a trial-and-error approach […]

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Five Tips for Improving Staff Performance

Five Tips for Improving Staff Performance

” The main ingredient of stardom is the rest of the team.” John Wooden Five Tips for Improving Staff Performance One of the biggest challenges of owning a hair/spa salon business is improving staff performance and productivity. It starts with the owner. Excellence does start at the top. Before you can manage others you must […]

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Five Steps to Making Your Success a Reality

Five Steps to Making Your Success a Reality

“Never accept mediocrity,good is not enough.” These are troubling times for our country and our profession. Everywhere you turn there is doom and gloom. Unemployment, growing deficits, and rising business costs to name but a few of the challenges we face. Despite these difficult times, I feel there has never been a better time for […]

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