My 2014 Wish List for Hairdressers

My 2014 Wish List for Hairdressers

Written by Jon on January 5, 2014 – 12:00 pm

” If we are to raise the standard of living for hairdressers,then we must raise our standard of educational excellence.” – Jon Gonzales Last week I created a wish list for salon owners in an effort to help them become better business men and women. There ability to develop strong leadership skills and become astute business men and women,will benefit our hairdressers personally, professionally,and financially. I also want to help salon owners bridge the gap between management and staff,so we could better understand and communicate each others needs and concerns so we can create an environment of trust ,not fear. Continue reading…

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A New Year,  New Challenges, New Opportunities,a New Beginning

A New Year, New Challenges, New Opportunities,a New Beginning

Written by Jon on December 31, 2013 – 1:30 am

 ” I believe the best way to start a new year is to say I can,instead of I can’t.” – Jon Gonzales 2014 will be a year of many challenges for both hairdressers and salon owners. Business costs will continue to escalate, a fragile and unsteady economy, and business uncertainty are just a few of the challenges  salon owners will have to face with confidence. Business practices that may have succeeded in the past are now outdated and obsolete. Finding answers and solutions to all these new challenges by trial and error is unacceptable. Despite these challenges, I do believe Continue reading…

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Happy Thanksgiving –Let Us Give Thanks

Happy Thanksgiving –Let Us Give Thanks

Written by Jon on November 27, 2013 – 2:00 pm

“If the only prayer you said in your whole life was “thank you,” that would suffice.” Meister Eckhart Thanksgiving is always an appropriate time to give thanks for all our blessings. In our hectic schedule; trying  to find time for our business, struggle with a difficult and volatile economy, and trying to find  quality time with our families, we sometime take for granted  the many gifts and opportunities that are available to us. Personally I want to thank all my colleagues for the trust and support you have shown me throughout the year. I want to wish you and your Continue reading…

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Is Everybody on Your Staff on the Same Team?

Written by Jon on August 4, 2013 – 12:00 pm

” The key to successful leadership today is influence,not authority.” – Ken Blanchard One of the many challenges facing salon owners who are trying to grow a business and build a team culture is  dealing with a staff member who refuses to share your vision, your goals and be part of your team. Hairdressers who develop negative attitudes, complains about everyone and everything , are usually the ring leader in spreading gossip, and negativity in the back room. This type of person will undermine your efforts in developing a successful and growing business,  as well as undermining the livelihoods of Continue reading…

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Building Customer Loyalty to Your Business

Building Customer Loyalty to Your Business

Written by Jon on July 28, 2013 – 12:00 pm

“Building customer loyalty to your business will require a powerful communication strategy with your customers.” – Jon Gonzales What sets one’s salon apart from another is more than just the quality of their stylists and services. It is how well they connect with their customers. Sadly, many salons take their customers for granted and fails to develop strong personal relationships with them. This kind of attitude can be devastating to a business. Consumers know there are plenty of other salons available to chose from. If they don’t feel a sense of loyalty to yours, there will be nothing to stop Continue reading…

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When a Potential Good Worker Goes Bad

When a Potential Good Worker Goes Bad

Written by Jon on May 26, 2013 – 12:00 pm

“I personally do not believe some  hairdressers perform poorly on purpose, they just did not get the proper guidance and education.” – Jon Gonzales “He seemed like the right choice when I hired him. Now he refuses to be part of my team or follow our salon’s team culture. He is always the ring leader in salon gossip and pettiness.  Do you fire him? The answer may surprise you. You probably recognize or have faced this challenge at one time or another by one of your hairdressers who knowingly (or unknowingly) spreads negativity throughout the salon. This type of behavior Continue reading…

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Tribute to a Fellow Salon Owner/Hairdresser— who was also my Brother

Tribute to a Fellow Salon Owner/Hairdresser— who was also my Brother

Written by Jon on May 19, 2013 – 12:00 pm

“To a loving brother, confidant, and my very best friend, you will be missed”   I first want to thank everyone who offered their prayers and their support for me and my brother who passed away April 9, battling cancer. I do hope that you forgive me for posting this post. I know many of you have lost loved ones or are currently helping your loved one through their difficult times. We sometimes forget what is really important in life as we sometimes  are overwhelmed by work or building a business. I have always stated that I always measured wealth Continue reading…

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A Special Happy Mother’s Day

A Special Happy Mother’s Day

Written by Jon on May 12, 2013 – 12:00 pm

” Mothers hold their children’s hands for a short while,but their heart’s forever.” – This week’s blog posting is dedicated to all  Mother’s working in the beauty profession. Trying to earn a living,be a good mother or owning your own business is a gigantic challenge for all women ; especially single mother’s  who want a better life for yourself and your family. It is my wish that my blog from my new book I will be publishing soon, A Women’s Guide to Success and Happiness, will brighten your day, a day that should be special every day of the year. Continue reading…

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Keys to Success and Happiness for Hairdressers

Keys to Success and Happiness for Hairdressers

Written by Jon on April 7, 2013 – 10:10 am

  “Success is not the key to success. Happiness is the key to success..If you love what you are doing,you will be successful.” Albert Schweitzer   Many hairdressers are trying to raise their standard of living for themselves and their families in a very difficult economic environment. The question is how do you meet these challenges while at the same time balance your personal and professional lives? The following tips will help in your personal and professional growth: Invest in Yourself Through Ongoing Education — Keep learning. The more you learn the more you earn.You control your own success or Continue reading…

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Developing an Effective Customer Communication Strategy

Developing an Effective Customer Communication Strategy

Written by Jon on March 10, 2013 – 9:06 am

  “If you are unable to get your message across about the benefits of your services and products,your marketing efforts won’t work.” Salon owners that know how to develop effective communication strategies with their current customers and know how to connect with future customers for maximum effect will instantly improve their bottom line by keeping their clients informed. Salons that not only connect with their customers but also strive to cement  long time relationships that are long lasting and beneficial to both will clearly stand above the crowd. Creating meaningful customer dialogues will translate to more business and improved profitability Continue reading…

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