Overcoming the Challenges of Salon Ownership
Written by Jon on December 11, 2011 – 3:56 pm“When facing difficulties and adversity,one must never lose sight of our successes.” I am well aware of the many challenges of salon ownership. For over 43 years I also faced the same challenges you face as salon owners, but I also have been able to enjoy the benefits of owning my own business. I certainly know about the peaks and valleys of owning your own business. I am sure that everything that has happened to you has happened to me over the years, many a time I had to ask myself if making all these sacrifices was worth owning my Continue reading…
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Tips on Staying Busy After the Holidays
Written by Jon on November 19, 2011 – 9:36 pm” Finding ways to keep yourself and your team motivated will be your challenge.” Jon Gonzales During the Holiday season, most salons will be busy. Unfortunately, after the holidays, many salons will struggle to overcome the slow months of January, February, March and April. A tough economy doesn’t help matters. If your one of the top well managed salons that are able to stay busy throughout the year, you’re to be congratulated. If your business is not as busy as you would like to be, please follow these tips’ Now is the time to start planning your marketing strategy to Continue reading…
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Five Tips on How to Define Your Terms of Employment
Written by Jon on November 13, 2011 – 2:53 am” Employee training includes the clear communication of expectations and evaluation procedures.” – Jon Gonzales “I’m always asked the same questions by salon owners. How do I deal with a problem employee who refuses to be part of my team? How do I deal with salon gossip and pettiness? How do I avoid staff turnover? How do I improve staff performance and productivity? The list of questions goes on and on. First of all I do not believe hairdressers perform poorly on purpose. Most of these challenges can be solved with a terms of employment section in your employee hand Continue reading…
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Seven Tips to Preventing and Overcoming Staff Turnover
Written by Jon on October 22, 2011 – 11:14 pm“When you show a caring and sincere attitude towards your team, you will earn their loyalty.” — Jon Gonzales Most of us have lost a staff member from time to time. Some leave because they feel they can advance their career elsewhere, and some are lured by being offered more commission or booth rental options and of course client lists are expected to follow. No business can continue to grow with a constant merry go round of losing members from your team to your competitors. Any interruption to building and growing your business is a major challenge to salon owners, Continue reading…
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Nine Tips to Owning a Successful and Profitable Business
Written by Jon on October 16, 2011 – 12:03 am” Successful and unsuccessful people do not vary in their abilities,they vary in their desires to be successful – John Maxwell.” While our country is in the midst of a tough economy ,the beauty industry especially salons and hairdressers are also being hit hard on both fronts. Owning a salon/spa business is creating many hardships in time, sacrifice, money, and energy spent. Trying to find solutions to these challenges will require determination, hard work, and ongoing education especially in the business management aspect of salon ownership. Whether you run a small 3 or 4 chair salon or own a salon Continue reading…
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Money Tips for Women in the Beauty Industry
Written by Jon on September 30, 2011 – 10:51 pm“They got married,they got divorced,and half their money goes out the window.” Suze Orman Although many of these tips are geared towards women’s financial retirement needs, they also apply for men as well. As hairdressers and salon owners we invest most of our time developing our artistic skills, we seldom think of planning for our financial future. In today’s tough economy, the cost of living will continue to escalate as evidenced by the rising cost of living as an example. It’s really not how much you earn that will determine your financial future; it’s what you do with your money Continue reading…
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Honesty and a Code of Ethics
Written by Jon on September 24, 2011 – 11:02 pm” There is no substitute for basic honesty and integrity in one’s life.” Many hairdressers and salon owners are experiencing many challenges in trying to provide a better life for themselves and their families. In order to raise our standard of living and make this a reality, we must join together as professionals and address a topic that is hurting our salons, our profession, and our livelihoods. The purpose of this message is to combat turnover and help bridge the gap between salon owners and hairdressers, so we can provide a better dialogue and better understanding between staff and management. Continue reading…
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Tips to Implementing an Apprenticeship Program
Written by Jon on August 22, 2011 – 2:04 am” There is no substitute for on job training.|” I am sure you will agree that there is a real need for an Apprenticeship or Internship program in the beauty profession. Unfortunately not enough owners are speaking out about its benefits. In my opinion an apprenticeship program would help solve the high dropout rate of young hairdressers leaving the profession. More importantly, it would help answer the question I am always asked by salon owners at my presentations: “How do I find good help?” An apprenticeship program would help upgrade the quality of education to better meet job market and Continue reading…
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Five Tips for Balancing Your Personal and Business Life!
Written by Jon on July 24, 2011 – 9:17 amFive Tips for Balancing Your Personal and Business Life ” I measure wealth not by money but by family and fulfillment.” As I travel throughout the country, I’m asked all the time especially from single mother’s and women with children how do I balance my personal and family life with my job or business. Depending on your financial needs, you must determine what will make you happy. You must also determine your financial needs as well. If you own a business the challenges are even greater. It is my wish that the following tips will give you a few guidelines Continue reading…
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Five Tips to Growing Your Business
Written by Jon on July 9, 2011 – 6:40 pm” Customer service should be a high priority in growing your business.” Salon owners face many challenges in today’s competitive and difficult business environment. Rising business costs, rising competition, price wars, and the list goes on and on. Finding answers to these challenges by trial and error is just too costly” The key to owning a successful and profitable business will depend on many factors. One of the key factors to growing your business and owning and growing a successful business will depend on your ability to create a demand for your salon’s services. The following tips will help you Continue reading…
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