“Talent is that unique power that resides within. Your challenge is to help them unleash the power within.”
The following recruitment tips are geared to help you attract young talent, so you’ll have more applicants to choose from when adding a new member to your team. When I say recruitment, I do not mean recruiting or soliciting a hairdresser from another salon. Getting ahead at the expense of others is wrong and a tremendous mistake many owners fall into.
As I travel throughout the United States and Canada conducting my business seminars, the number one question I am asked over and over is how do I find and keep outstanding hairdressers?
As an owner I’ve always had great success hiring and developing young talent, they are much easier to train and mold into your team concept. I have found that young talented hairdressers are eager to learn,and excited about the opportunity to be part of your team. One thing for sure, they haven’t formed too many poor work habits and negative attitudes.
Of course you don,t want to rule out hiring experienced hairdressers, as long as you feel they share your vision, and will follow your quality control standards.
If you do hire experienced help I would suggest that you do not encourage them to bring a clientele; you want customers that are loyal to your business not the hairdresser. Hiring hairdressers who taking phone numbers and addresses from a former employer without their permission should serve as a red flag. They will probably do the same to your business when a better deal comes around.
Honesty and a code of ethics is the only way to build a successful and profitable business and career.
There are many candidates to choose from, but with the influx of booth rental, young talent are unable to find jobs, especially at upscale salons that attract upscale customers. Lack of experience and knowledge will prevent them from learning and earning a good income in a booth rental situation. This creates a wonderful opportunity to find outstanding young talent, provided you have your training and junior stylist program in place.
The following 6 tips will help you attract more applicants for employment.
Recruitment Brochure — a recruitment brochure listing the benefits of working as a member of your team will be a valuable recruitment tool to pass out after you give a presentation at one of your local beauty schools.
If you accompany a letter of congratulations on your stationary to recent graduates, this will be have more impact. You can purchase a mailing list of recent graduates at your state board of cosmetology.
Guest Speaker at Beauty Schools — Offer your services as a guest speaker at your local beauty school sharing your thoughts and experiences in building your own career.
Make sure you have your recruitment brochures available and post on the schools bulletin board.
Web Site Presence — make sure you add your recruitment brochure under employment opportunities , as well as application form on your business fan page and web site. Take advantage of the many opportunities to recruit talent through social media.
Post Cards -– inviting applicants to join your championship team stating that you’re accepting applicants for employment,listing the educational benefits.
Advisory Board Member — offer your experiences as a salon owner/hairdresser on an advisory board at your local beauty school. Get to know all the teachers and supervisor offering your opinions and expertise
Booth at Local Hair Show — a booth at a local beauty show can be cost effective and allow you to meet hundreds and possibly thousands of young and experienced hairdressers, listing your salon name and passing out your recruitment brochure and salon brochure and answering their questions.
Building your championship team will be a key element in your salon’s success and profitability. I urge you to visit my educational books page for many more guidelines. click
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