Top Navigation

hiring-decsions-250x68

How to Find and Keep Top Talent

“Time spent hiring peak performers will be a great investment and time well spent.” – Jon Gonzales Finding and keeping top talent is a key component to building and keeping your championship team. As I travel throughout the United States and Canada presenting my business seminars to salon owners and managers, one of the top […]

Continue Reading
New Years Resolution

A New Beginning: New Year Resolutions for 2017

     A New Beginning: New Year Resolutions for 2017 “Happiness is that particular sensation you encounter when you’re just too busy to feel miserable.” – Jon Gonzales I do hope you all enjoyed a very Merry Christmas and a Happy New Year. Now that the holiday season is behind us, let’s plan and prepare for […]

Continue Reading
Salon owners wish list

My Christmas Wish List for Salon Owners and Stylists

” Let Christmas play and make good cheer, for Christmas comes but once a year!” – Thomas Tusser I personally want to wish all my friends and colleagues and their families a very Merry Xmas and a Happy and Prosperous New Year. I do hope 2016 was a very good year for you and your […]

Continue Reading
Benefits of an Employee Handbook

Benefits of an Employee Handbook

“When everyone shares the same vision and goals , a positive and professional salon environment will be your reward.” — Jon Gonzales One of the leading causes of staff turnover and lack of communication between staff and management is the absence of an employee handbook. Many of your challenges towards improving staff performance and growing […]

Continue Reading

Developing an Effective Customer Communication Strategy

  “If you are unable to get your message across about the benefits of your services and products,your marketing efforts won’t work.” Salon owners that know how to develop effective communication strategies with their current customers and know how to connect with future customers for maximum effect will instantly improve their bottom line by keeping […]

Continue Reading
communication

When a Good Worker Goes Bad

“I personally do not believe some hairdressers perform poorly on purpose; they just did not receive proper guidance and education.” – Jon Gonzales “He seemed like the right choice when I hired him. Now he refuses to be part of my team or follow our salon’s employee handbook and contribute to my salon’s  team culture. […]

Continue Reading
sunrise-182302_640

Straight Talk from Jon Gonzales

Straight Talk from Jon Gonzales My straight talk blog post is designed to identify and find solutions affecting our salon, our standard of living and our profession. Those of you who know me, know I have the utmost respect for everyone working in the beauty profession,especially salon owners and hairdressers. You also know I am […]

Continue Reading

Are You Really Making a Profit?

“The easiest way to increase profits is to cut overhead costs.”  Combating Rising Business Costs: The cost of owning your own business will continue to escalate. Rising  business costs, rising taxes, fees, new minimum wage and overtime mandates, price and commission wars, the list goes on and on. As business costs rise, your profit margin […]

Continue Reading
mark-589858_640

Employee Training

“A team that learns together grows together.”  Jon Gonzales In the absence of an apprenticeship or intern program, salon owners will have to develop their own educational program of employee training. The foundation to building a successful team employee training and development begins with you, the owner. The first 6 months of employee training is […]

Continue Reading
Lost and Confused Signpost

Compensation Guidelines

 “It is not how much you earn that matters,it’s what you do with what you earn.”  Jon Gonzales Compensation Guidelines As I travel throughout the United States and Canada meeting salon owners and managers, I am often asked about compensation. Suffice to say that if you are a salon owner, your view on this topic […]

Continue Reading
hourglass-620397_640

Overcoming Time Restraints

“Improve your time and your time will improve your efforts. – Jon Gonzales Overcoming Time Restraints Salon owners must wear many while trying to build a profitable and successful business. Developing your business management skills, human resource expert, managing people, marketing expert, and the heavy duties and responsibilities of owning your own business, can seem […]

Continue Reading
incentives

Providing Staff Incentives

 “A pat on the back accomplishes much more than criticism.” Jon Gonzales Incentives for Improving Staff Performance and Productivity There are many ways to improving staff performance and productivity. Strong management, a strong employee training program,  a very busy salon, strong leadership and mentoring, a positive and professional salon environment, a shared team vision, continuing education, […]

Continue Reading
incentives

Keys to Staff Retention

Our business growth, stabilit  and profitability  depends heavily on staff retention. The  performance of our staff and the avoidance of staff turnover and staff stability are keys to staff retention.  No salon can continue to grow and be profitable with a constant merry go round of staff turnover. How can we grow our business with […]

Continue Reading
woman-865021_640

Renew Your Passion of Owning a Successful Business

“Persistence and determination will give you the power to prevail over all obstacles.” Owning a successful business is a daunting experience and can seem overwhelming at times. As a salon owner you must wear many hats. The many challenges of salon ownership in a very volatile economy can be overwhelming. I’m sure everything that has […]

Continue Reading
profile-449912_640

Excelling at Customer Service

“High end and well managed salons place a high priority on customer service.”  Jon Gonzales Your Competitive Edge Top salons set a high priority on excelling at  customer service. Salon owners and hairdressers  know that excelling at customer service gives them a competitive edge. Think about your own experiences when you patronize a business. Have […]

Continue Reading
annual-report-203760_1280

Profit is Not a Dirty Word!

 “The worst crime against working people is a salon that fails to make a profit.” Attention Hairdressers —– Profit is Not a Dirty Word! There is a widespread misunderstanding by many hairdressers why a business needs to make a profit. Sadly, many hairdressers feel that salon owners are greedy . In chat rooms I read […]

Continue Reading

Pin It on Pinterest