My 2014 Wish List for Hairdressers

My 2014 Wish List for Hairdressers

Written by Jon on January 5, 2014 – 12:00 pm

” If we are to raise the standard of living for hairdressers,then we must raise our standard of educational excellence.” – Jon Gonzales Last week I created a wish list for salon owners in an effort to help them become better business men and women. There ability to develop strong leadership skills and become astute business men and women,will benefit our hairdressers personally, professionally,and financially. I also want to help salon owners bridge the gap between management and staff,so we could better understand and communicate each others needs and concerns so we can create an environment of trust ,not fear. Continue reading…

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Salon Owners Summit Conference, Join Us for Our 7 Day Cruise to the Caribbean – Last Call

Salon Owners Summit Conference, Join Us for Our 7 Day Cruise to the Caribbean – Last Call

Written by Jon on October 20, 2013 – 12:00 pm

” Unity among salon owners is strength —when their is collaboration and teamwork among salon owners,wonderful things can happen.” For too long, salon owners have struggled in meeting the many challenges and obstacles of salon ownership in isolation. Your not alone anymore. As salon owners we share a common bond in trying to build and grow our businesses. Many of our associations that are well meaning are not addressing the deep rooted challenges that are causing hard ships on owners or helping salon owners grow their businesses. Far too many salons are struggling while many more are going out of Continue reading…

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Finding Your Diamond in the Rough

Finding Your Diamond in the Rough

Written by Jon on August 18, 2013 – 9:56 am

                     “Time spent hiring peak performers will be a great investment and time well spent.” – Jon Gonzales As I travel throughout the United States and Canada presenting my business seminars to salon owners and managers; one of the top questions I am asked over and over is how do I find quality hairdressers? Why is it so difficult to find hairdressers who truly have a passion about maximizing their full learning and earning potential ? There are many reasons; I believe our standards for entering beauty school are terribly low; school curriculum is outdated and not responding to Continue reading…

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Is Everybody on Your Staff on the Same Team?

Written by Jon on August 4, 2013 – 12:00 pm

” The key to successful leadership today is influence,not authority.” – Ken Blanchard One of the many challenges facing salon owners who are trying to grow a business and build a team culture is  dealing with a staff member who refuses to share your vision, your goals and be part of your team. Hairdressers who develop negative attitudes, complains about everyone and everything , are usually the ring leader in spreading gossip, and negativity in the back room. This type of person will undermine your efforts in developing a successful and growing business,  as well as undermining the livelihoods of Continue reading…

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How Do You Measure Success

Written by Jon on July 14, 2013 – 12:00 pm

                  “Don’t measure yourself by what you have accomplished.but by what you should have accomplished.” – John Wooden  People measure success in many ways. Most people measure success by wealth, while other people measure success in other areas.  Personally I never measure success and happiness based just on money alone. We know that wealth does not guarantee total happiness. I personally measure wealth by family, peace of mind, good health, fulfillment and helping others. Of course we all know that money is just part of the equation, you certainly need to pay your living expenses and maintain financial security Continue reading…

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Tips to Implementing an Apprenticeship Program

Tips to Implementing an Apprenticeship Program

Written by Jon on July 7, 2013 – 12:00 pm

” There is no substitute for on job training.|”  Jon Gonzales I am sure you will agree that there is a real need for an Apprenticeship or Internship program in the beauty profession. Unfortunately not enough owners are speaking out about its benefits. In my opinion an apprenticeship program would help solve the high dropout rate of young hairdressers leaving the profession due to lack of hands on experience.  More importantly, it would be a greater incentive for employers to invest in employee training as well. An apprenticeship program would also combat the high drop out rate of people leaving Continue reading…

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Tips on Finding Quality Education

Tips on Finding Quality Education

Written by Jon on June 23, 2013 – 12:00 pm

“Live as you were to die tomorrow,learn as if you were to live forever.” – Gandhi It seems to me that finding unbiased education that focuses on the needs of the people who work in the trenches are always biased towards the needs of the product companies disguised as education. Of course many of these companies provide information on product knowledge, and we definitely need education in this area. But your real challenge is to find quality education aside from the glitter and hype so prevalent in the beauty profession; seek out education that focuses on your educational needs that Continue reading…

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Salon Owners:  Eight Incredible Days to Renew Your Passion!

Salon Owners: Eight Incredible Days to Renew Your Passion!

Written by Jon on June 2, 2013 – 12:00 pm

  “Let us unite as salon owners and  professionals;let us cherish the unity and pride that binds us together.” You’re invited to be part of our new grass roots movement by attending our 8 Day Salon Owners Summit Conference sailing to the Caribbean February 1-8th. We will be visiting The Bahamas,Curacao,Netherlands Antilles and Aruba,Netherlands Antilles,sailing from Fort Lauderdale.  Fun, relaxation, education, and networking with other salon owners who are committed to tackle and prevent the many obstacles and challenges affecting salons, our profession, and the quality of our lives free of any special interest groups. Salon owners are facing many Continue reading…

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A Special Happy Mother’s Day

A Special Happy Mother’s Day

Written by Jon on May 12, 2013 – 12:00 pm

” Mothers hold their children’s hands for a short while,but their heart’s forever.” – This week’s blog posting is dedicated to all  Mother’s working in the beauty profession. Trying to earn a living,be a good mother or owning your own business is a gigantic challenge for all women ; especially single mother’s  who want a better life for yourself and your family. It is my wish that my blog from my new book I will be publishing soon, A Women’s Guide to Success and Happiness, will brighten your day, a day that should be special every day of the year. Continue reading…

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Developing an Effective Customer Communication Strategy

Developing an Effective Customer Communication Strategy

Written by Jon on March 10, 2013 – 9:06 am

  “If you are unable to get your message across about the benefits of your services and products,your marketing efforts won’t work.” Salon owners that know how to develop effective communication strategies with their current customers and know how to connect with future customers for maximum effect will instantly improve their bottom line by keeping their clients informed. Salons that not only connect with their customers but also strive to cement  long time relationships that are long lasting and beneficial to both will clearly stand above the crowd. Creating meaningful customer dialogues will translate to more business and improved profitability Continue reading…

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