Five Tips on Clearly Defining Your Terms of Employment
Written by Jon on February 24, 2013 – 10:19 am“How can you expect your team to perform if they don’t know what’s expected and how your expectations will be measured.” I’m always asked the same questions by salon owners. How do I deal with a problem employee who refuses to be part of my team? How do I deal with salon gossip and pettiness? How do I avoid staff turnover? How do I improve staff performance? The list of chalenges goes on and on. Before you make the decision to add a new member to your team make sure you clearly define your terms of employment in Continue reading…
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My Christmas Wish List for Salon Owners and Hairdressers
Written by Jon on December 23, 2012 – 12:00 pm” Let Christmas play and make good cheer, for Christmas comes but once a year!” – Thomas Tusser I personally want to wish all my friends and colleagues and your families a very Merry Xmas and a Happy New Year. I do hope 2012 was a good year. I put together a little wish list in the hope of making the 2013 year, a year that will offer you a new beginning and a better quality of life for you and your family,one you richly deserve. I do hope we can make the following guidelines a reality. Bridge the Gap Continue reading…
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Tips on Staying Busy After the Holidays
Written by Jon on November 25, 2012 – 1:00 pm” Finding ways to keep yourself and your team motivated will be your challenge.” Jon Gonzales During the Holiday Season, most salons will be busy,especially if they are well managed. Unfortunately, after the holidays, many salons will experience a slower period after the holidays. Overcoming the potential slow months of January, February, March and April; this can be a challenging period, especially to our younger workers trying to build a clientele. A tough economy doesn’t help matters. For this reason I urge salon owners to plan ahead and turn your slow season into busy months. Despite these challenges you can Continue reading…
Posted in business, Business Tips for Hairstylists, Customer Service & Marketing Tips, Miscellaneous, Personal Development For Success, Salon Management | 1 Comment »
Excellence Starts at The Top
Written by Jon on March 31, 2012 – 10:33 pm” Authority does not make you a leader; it gives you the opportunity to be one.” If you can’t manage yourself, how can you expect to manage your team? Whether you like it or not, you are captain of your team. If you expect excellence within your staff, then you must lead the way in developing excellence within yourself as a salon owner. It’s important to understand, that your teams winning attitude starts with you. Your ability to develop a team spirit where everyone shares your vision and goals will be a key leadership skill. It is your challenge Continue reading…
Posted in Business Tips for Hairstylists, Customer Service & Marketing Tips, Personal Development For Success, Salon Management, Seminars & Training Resources | 1 Comment »
Understanding Hairdresser Needs
Written by Jon on February 26, 2012 – 1:01 am“A Strong leader makes other people feel valued and appreciated.” I believe in the course of trying to grow a successful business we as salon owners, sometimes forget the personal and professional needs of the people that work in our salons. We cannot expect our hairdressers to have the same motivation as ourselves. Not everyone has the same motivations and goals. Your challenge as a salon owner and leader of your team is to understand their needs and blend all these different needs into a team culture. Many of our staff just want to do a great job and spend Continue reading…
Posted in Business Tips for Hairstylists, Customer Service & Marketing Tips, Personal Development For Success, Salon Management, Seminars & Training Resources | 1 Comment »
The Benefits of Writing Your Own Blog
Written by Jon on January 29, 2012 – 12:04 am“You have a wonderful opportunity to inspire and lift the spirits of others.” Jon Gonzales With the popularity of social media, salon owners and hairdressers have a great opportunity to build visibility and promote customer loyalty to your business writing your own blog. The purpose of writing a compelling blog post is to inform your loyal customers and attract new customers, by providing useful information that will be benefit your present customers and future customers. By providing non promotional information such as beauty tips, how to maintain hair between salon, and inspirational quotes, you will be able to target a Continue reading…
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Common Mistakes Hairdressers Should Avoid
Written by Jon on January 19, 2012 – 8:35 pm” Identify and learn from your mistakes and build on your successes.” Here’s a list of common hairdresser mistakes that we have probably all made at one time or another while working in a salon. By avoiding these simple mistakes, you can improve your earning potential and grow your career. As professionals we must all do our part in raising the image of our profession to a higher level . The following simple guidelines will help us in our efforts at client retention. Irregular Work Schedule — Far too many hairdressers cross off time on their appointment books, or show Continue reading…
Posted in Business Tips for Hairstylists, Customer Service & Marketing Tips, Personal Development For Success, Salon Management, Seminars & Training Resources | 4 Comments »
Seven Tips to Preventing and Overcoming Staff Turnover
Written by Jon on October 22, 2011 – 11:14 pm“When you show a caring and sincere attitude towards your team, you will earn their loyalty.” — Jon Gonzales Most of us have lost a staff member from time to time. Some leave because they feel they can advance their career elsewhere, and some are lured by being offered more commission or booth rental options and of course client lists are expected to follow. No business can continue to grow with a constant merry go round of losing members from your team to your competitors. Any interruption to building and growing your business is a major challenge to salon owners, Continue reading…
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A Hairdresser’s Guide to Making Money
Written by Jon on August 6, 2011 – 10:57 pm” Money is better then poverty,if only for financial reasons.” – Woody Allen It is a proven fact that the income and standard of living of hairdresser’s is not keeping pace with other professions. Most hairdresser’s have no pensions, medical insurance, paid vacations and other perks compared to other professions. Far too many of our colleagues work pay check to pay check and just get by. As I view many of the chat rooms, there is hardly a mention about achieving financial independence and financial planning. Most of the conversations are about products and irrelevant topics that will not help Continue reading…
Posted in Business Tips for Hairstylists, Customer Service & Marketing Tips, Miscellaneous, Personal Development For Success, Seminars & Training Resources, Upcoming Events | 1 Comment »
How To Get More Customers Into Your Salon Using Social Media
Written by Jon on May 29, 2011 – 8:34 am“Profit in business comes from repeat customers, customers that boast about your products or services, and that brings friends and endorsements from them.” – W. Edwards Deming Below is a guest post from my social media consultant in which she shares tips that will help you get started with, or expand, your social media presence – Jon Gonzales Millions of people are using social media sites like Facebook, Twitter, Foursquare, etc… on a daily basis and many of them use the sites via their mobile phones. When used correctly, social media is perfect for attracting new customers AND increasing repeat Continue reading…
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